1. Copyrights ©2012. CVMark Consulting. All Rights Reserved. 3 BIG Contributions and Many Firsts

2. Copyrights ©2012. CVMark Consulting. All Rights Reserved. Rapid yet Sustainable Growth Problem: Neither an impending crisis nor a great leadership is sufficient to provide sustainable organizational growth in today’s complex and chaotic world. Solution: – ‘Improve the process of Improvement’ itself, than trying to run after each and every new tool and technique; and exhausting your scarce resources – Every organization has enough capability in it to figure out its own path of rapid and sustainable improvement

3. Copyrights ©2012. CVMark Consulting. All Rights Reserved. Disruption in Pharmaceutical Industry Problem: Non availability and High prices of medicines – Kills thousand of people every year – Has brought businesses and health care reformers into a major conflict Solution: Provides a business solution to solve to provide high availability of medicines while simultaneously reducing their prices.

4. Copyrights ©2012. CVMark Consulting. All Rights Reserved. Disruption in Publishing Industry Problem: Archaic business model of Publishing Industry – Author: More 18 months to get first book out, non remunerative career and frustrating experience – Publisher: Low productivity, Low margins – Reader: Not enough good quality books Solution: Reduce the lead time to become new author by more than 50% – Solve everybody’s problem Co-created by over 118 practitioners

5. Copyrights ©2012. CVMark Consulting. All Rights Reserved. It has many Firsts First Business Novel focused on resolving a major global problem and conflict First Business Novel Co-created by 118 practitioners Published and placed in the hands of readers in less than 50% the normal time First print sold out before appearing on book stands First Business Novel from India First Biz Novel about Operations in Pharma Industry

6. Copyrights ©2012. CVMark Consulting. All Rights Reserved. One Book Impacts 3 Industries Business Management Pharma The Path Publishing

7. Copyrights ©2012. CVMark Consulting. All Rights Reserved. Get Connected 1.Print Edition 2.Ebook 3. The Hub of Operational Excellence For Details : lolla@cvmark.com lolla@cvmark.com