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6AOCOO43 Cherry. What is Sanrio Japanese company Stationery School Supplies Gifts Accessories Hello Kitty.

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Presentation on theme: "6AOCOO43 Cherry. What is Sanrio Japanese company Stationery School Supplies Gifts Accessories Hello Kitty."— Presentation transcript:

1 6AOCOO43 Cherry

2 What is Sanrio Japanese company Stationery School Supplies Gifts Accessories Hello Kitty

3 History 1960 Sanrio was founded by Shintaro Tsuji 1973 the "Sanrio"company established 1974 Hello Kitty was added to Sanrio 2003 won the "Top Brand with a Conscience"

4 Origin In Spanish “San” means sacred “Rio” means rivers

5 Business Objective To promote a function of social communication To become a business that links people together

6 Operation Ideas To promote social communication Products are invented

7 Principle Small Gift, Big Smile

8 Characters Hello Kitty (1974 ) Little Twin Stars (1975) My Melody (1975 ) Tabo (1984 ) Badtz-Mar (1993) Pom Pom Purin (1996 )

9 The End


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