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DESIGNING DATA COLLECTION FORMS Workshop on Emergency Information Management Neuhausen, June, 2012. Christian Oxenboll, UNHCR
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Questionnaires Why do we use questionnaires? Target large amount of people Use to describe, compare or explain Can cover activities and behaviour, knowledge, attitudes, preferences Specific objectives, standardised and highly structured Used to collect quantitative data – information that can be counted or measured
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Designing a Questionnaire It’s easy, we can all do it, right? Take a blank piece of paper Add the questions that come to mind Find some people to ask the questions Enter the data into your computer Do the calculations and publish your report Voila!
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Importance of good design Why is the form design important? Bad forms can: Bias the data collection process Lead to misunderstanding of questions Lead to bad interpretation of data Generate bad data quality Lead to wrong operational decisions ………….. ………….
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Designing Data Collection Forms Define objectives for the data collection Involve all relevant stakeholders Define the dimensions Protection WASH Education Define components within each dimension Protection of Women Access to Territory Decide on the unit of measurement Define data collection methodology Define the questions for each component
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Unit of Measurement Unit of measurement vs. unit of analysis Individual Household Community Institution Data Volume Do not mix questions with different units of measurement on the same form Aggregation
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Designing Data Collection Forms Defining the questions Clear and unambiguous questions Avoid abbreviations and UNHCR jargon Avoid leading questions Open-ended/closed questions Mutually exclusive or multiple choices Sufficient answer categories (incl. Unknown, Other, N/A) Avoid double questions Operational importance/relevance Data accessibility Data sensitivity Test the form and provide guidance to questions
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Types of Answers Categories/Types of Answers Qualitative Yes/No Categorical Quantitative Number Percentage Other rate/ratio Date Ordinal Likert Scale
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Flow Chart and Skip Pattern Q. 1-8a Yes No Q. 8b Q. 9-11a No Q. 11b-c Yes Q. 12-15a <5 yrs. old Yes & No, outside Kenya Q. 16-18 No, in Kenya Q. 15b Yes No Q. 19a Q. 21 Yes Q. 19b No Q. 20a No Yes Q. 19c
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Questionnaire Administration Self-administered questionnaires Questionnaires completed through interviews Which method is better?
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Self-administered questionnaires Advantages Less expensive More reliable data for sensitive questions Can obtain longer open-ended responses from motivated respondents Respondents can consult records more readily More time to think about response Disadvantages Respondents may not complete questionnaire in right order More missing data Often higher non-response rate Sampling problematic if unsure who completed the questionnaire Usually must ask less complicated questions Questionnaires cannot be too lengthy
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Questionnaires completed through interviews Advantages Questionnaire completed in correct order Usually less missing data Often lower non-response rate Can ask more complicated questions Face-to-face interviews can be lengthy Disadvantages More expensive Often less reliable for sensitive questions Must train interviewers; data quality can suffer from poor interviewer performance Interviews can feel rushed, leading to less thought on part of respondent
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