1. Beth Gabriel Storm Wilson Megan Burgess. “Everything that creates the ‘visual’ world of the movie and its overall atmosphere”

2. CLAMPS  Costume  Lighting/colour  Action  Make-up & Hair  Props  Setting

3. Costume Era specific Defines characters and most things about them. E.G. Wearing a suit usually means they’re upper-class and they think a lot of themselves. Shows status (Rich/poor/ working class) Costume can serve to enhance the narrative, or story, for instance, by suggesting social position of characters. Costumes are used to signify characters or to make clear distinctions between characters.

4. Lighting and Colour Colours can be used to give the scene a particular feeling. E.g. red can insinuate love or fear. Under lighting produces shadows on the subject. High key lighting produces a natural light and is often seen in romantic comedies and musicals. High key lighting has little dramatic effect. Back lighting produces a silhouette. Lighting enables the viewer to see the action; it helps define the setting of a scene or the narrative to the viewer. The quality of the lighting in a scene can be achieved by manipulating the quality and direction of the light.

5. Action Acting can define how the character is feeling, their culture and even their opinions. The way someone is positioned can tell us a lot them, for example; if they’re lying down, it usually means they’re tired, or in pain.

6. Make-up & Hair Make up and Hair can be used to make a person’s living conditions, race and income more obvious. It can also completely change someone’s looks, can look like a different species of animal. Make up and Hair can establish a time period, reveal character traits and signal changes in a character.

7. Props Props can define the way someone is feeling; if they have a gun on them, then they probably aren’t very happy, more so angry and upset. Gives power to the certain person with the props in their hand, if a character were to have a knife with them, then the other person/s, aren’t going to stand up for themselves as much as they would otherwise. Props can determine what the viewer will think, if it is raining and dark at night, you wouldn’t expect to see bright coloured cars or shops. They give off a specific mood for the type of film. E.G. Horror-Scary Romantic- Love Comedy – Funny. Without props, it would be harder to recognise the genre of movie.

8. Setting Setting creates both a mood and place and can also reflect a characters emotional state of mind. Setting includes all that the viewer sees which informs time and place apart from costume. The setting of a scene has the ability to change a viewers perspective on the whole film.