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CVM CAMPAIGN BRIEF – SEPTEMBER 2015 September 2015.

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Presentation on theme: "CVM CAMPAIGN BRIEF – SEPTEMBER 2015 September 2015."— Presentation transcript:

1 CVM CAMPAIGN BRIEF – SEPTEMBER 2015 September 2015

2 2 CAMPAIGN SUMMARY CategoryCVM Campaigns September Sent September Sales September CR% Activations Data Add SIM mailer23632 Data Add SIM SMS30152 Data Add SIM leads Ignition14000 Retail activationsTBC Retentions Retentions mailers33027 Retail retentions leads2558 Internal retentions leads29888 Retentions Competition SMS46613 Internal Retentions SMSs15681 Retentions DNC SMS5236 VAS Cellfind leadsTBC EC3 S-Drive VAS leadsTBC CEX Welcome mailers & SMSTBC Sync mailerTBC Sync SMSTBC

3 3 CAMPAIGN CALENDAR MONTUESWEDTHURSFRISATSUN 123456 Retentions leads to Internal = 29888 Retail BP Additional retentions leads = 2558 Onboarding mailer & SMS 78910111213 DAS mailer = 23632 Retentions Opt Out SMS = 5236 Ignition leads = 3500 Cellfind leads EC3 leads Retentions mailers = 33027 DAS SMS = 30128 Onboarding mailer & SMS 14151617181920 Ignition leads = 3500 Supercall bill run date change = TBC Internal retentions SMS iPhone customers = 1366 Sony customers = 498 Samsung = 8834 Remaining base = ORM Sync Data Management mailers Onboarding mailer & SMS 21222324252627 Ignition leads = 3500Onboarding mailer & SMS Retail activations SMS 282930 Ignition leads = 3500

4 4 RETENTIONS CAMPAIGNS Retentions Campaigns CopySent Retentions Mailer See image on left Retail Retentions Competition SMS (Excl Internal base) Upgrade with Autopage this September and stand a chance to WIN a Chery QQ3 car! T&Cs apply. STOP to 31424 to opt out. Internal Retentions Competition SMS – Apple Base Upgrade during September and stand the chance to WIN an Apple TV! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. STOP to 31424 to opt out. 1366 Internal Retentions Competition SMS – Sony Base Upgrade during September and stand the chance to WIN an a Sony Smartband! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. STOP to 31424 to opt out. 498 Internal Retentions Competition SMS – Samsung Base Upgrade during September and stand the chance to WIN a Jellyfish Bluetooth Speaker! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. STOP to 31424 to opt out. 8834 Internal Retentions Competition SMS – Remaining Base Upgrade during September and stand the chance to WIN a 500GB Transcend Hard Drive! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. STOP to 31424 to opt out. 13714

5 5 DATA ADD SIM CAMPAIGN Data Add SIM Campaigns CopySent DAS Mailer See image on left Apple BaseSign up for a data line during September and stand the chance to WIN an Apple TV! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. 3217 Sony baseSign up for a data line during September and stand the chance to WIN an a Sony Smartband! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. 1443 Samsung baseSign up for a data line during September and stand the chance to WIN a Jellyfish Bluetooth Speaker! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. 15974 Remaining baseSign up for a data line during September and stand the chance to WIN an Apple iPod Nano! Call us on 0861232424 today! T&Cs apply. Competition ends 30 September 2015. 9494

6 6 ORM CAMPAIGN AP Website: Designed and loaded a Web Banner for the ORM “Something New” campaign. Created “Something New” listings page for content housing Social: Re-created LinkedIn page and updated admins list

7 7 CEX CAMPAIGNS Data Add SIM Campaigns CopySent Onboarding Mailer See image on left Onboarding SMS “Welcome to Autopage - your No. 1 destination for all your favourite networks. We look forward to being of service to you!” Store closures Dear Autopage customer. Please note that the Autopage Gateway store has been closed. Our Hillcrest store will service all your requirements including repairs going forward. Please see our website for store details. 1241 CEX Banners: Updated website with visual banners

8 THANK YOU


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