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Wayne Gretzky Wayne Gretzky “A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.”
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Visual Collaboration: The Next Generation of E-Learning Paul Kim, Ph.D. Chief Technology Officer Stanford University School of Education Young Sung Lee, Ph.D. M.D. College of Medicine Chungbuk National University
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Education and Training Market The global education and training market climbed past $2.3 trillion in spending early this decade. The global education and training market climbed past $2.3 trillion in spending early this decade.
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US Market: 1.2 Trillion Dollars Primary & Secondary Education are still mainly funded by governments – especially primary education. Primary & Secondary Education are still mainly funded by governments – especially primary education. The tertiary landscape is rapidly changing - with governments and regulatory environments becoming more liberalized to cater for greater private sector participation. The tertiary landscape is rapidly changing - with governments and regulatory environments becoming more liberalized to cater for greater private sector participation.
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Trends The world will face increased pressures on their systems of higher education and training – more so than ever before. The world will face increased pressures on their systems of higher education and training – more so than ever before. The face of higher education is changing with a strong (and growing) pressure on academics to incorporate web technologies into their teaching. The face of higher education is changing with a strong (and growing) pressure on academics to incorporate web technologies into their teaching.
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Opportunities Current education infrastructure cannot accommodate growing non-traditional student enrollments. Current education infrastructure cannot accommodate growing non-traditional student enrollments. The digital generation seeks new types of education experiences including informal learning. The digital generation seeks new types of education experiences including informal learning. In US, NCLB (No Child Left Behind) Act. includes “Enhancing Through Technology” Funds” In US, NCLB (No Child Left Behind) Act. includes “Enhancing Through Technology” Funds” Knowledge-based society is leading a rapid expansion of the global education market. Knowledge-based society is leading a rapid expansion of the global education market.
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Major Players SIS (Student Information Systems) - ERP SIS (Student Information Systems) - ERP Ex., Pearson bought NCS for 2.4B and also bought PowerSchool from Apple. Ex., Pearson bought NCS for 2.4B and also bought PowerSchool from Apple. LMS (Learning Management Systems) LMS (Learning Management Systems) Ex., BBB (Blackboard IPO in 2005. 1.2B Market Cap). Ex., BBB (Blackboard IPO in 2005. 1.2B Market Cap). Pearson bought eCollege for 477M. Pearson is now at 11B market cap. Pearson bought eCollege for 477M. Pearson is now at 11B market cap. Education Service Providers Education Service Providers Ex., APOL (University of Phoenix) IPO in 1994. Now 9.6B market cap. 300K students. 2.6B rev., Knowledge Universe. 2B est. rev. Ex., APOL (University of Phoenix) IPO in 1994. Now 9.6B market cap. 300K students. 2.6B rev., Knowledge Universe. 2B est. rev. Curriculum Providers Curriculum Providers Ex., Thompson. IPO in 2002. Market cap now at 25B. 6.9B rev. Ex., Thompson. IPO in 2002. Market cap now at 25B. 6.9B rev.
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Growth Strategies for Successful Education Service Providers Acquisition (Lower CPL/ Higher Conversion / Lower Acquisition Cost) Acquisition (Lower CPL/ Higher Conversion / Lower Acquisition Cost) High Retention / High Placement High Retention / High Placement Expanding more profitable programs Expanding more profitable programs Tightly measuring all performance indicators Tightly measuring all performance indicators Reduce CapEx Reduce CapEx Maximize facility utilization Maximize facility utilization
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Growth Strategies for Successful Education Service Providers Customer oriented approach (Convenience/Practicality) Customer oriented approach (Convenience/Practicality) Practitioner/contracted faculty Practitioner/contracted faculty Cookie cutter program Cookie cutter program Unbundling teacher roles Unbundling teacher roles Retain and focus only on core competencies Retain and focus only on core competencies
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Academic Products Employability (Predictable & Consistent quality) Employability (Predictable & Consistent quality) Profitability (Successful market positioning) Profitability (Successful market positioning) Consumer driven (Convenience & Convenience) Consumer driven (Convenience & Convenience) Retaining only highly demanded programs Retaining only highly demanded programs Dynamically changing offerings based on market needs Dynamically changing offerings based on market needs
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As types of services, contents, and delivery media have expanded, access control and authentication methods also have become diversified. As types of services, contents, and delivery media have expanded, access control and authentication methods also have become diversified. Evolving Delivery Methods
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Learning Interaction However, interaction methods are still one-way stream VOD, instructor- led webinars, or text-centric discussions. However, interaction methods are still one-way stream VOD, instructor- led webinars, or text-centric discussions.
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Realities People do not change behaviors or take actions by simply knowing or feeling something. People do not change behaviors or take actions by simply knowing or feeling something. Also, people naturally and rapidly forget information and feelings. Also, people naturally and rapidly forget information and feelings. More importantly, people take time to process information. More importantly, people take time to process information. Retention rates and behavioral changes decrease if the training does not involve active physical responses. Retention rates and behavioral changes decrease if the training does not involve active physical responses.
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What is really e -learning ? e as efficient, effective, engaging, enabling, and empowering – essential elements accounted in mROI formulas.
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How is it done? engage students and trainees in the learning process while enabling all learning sensors of the learners and empowering each and every individual to actively respond and take his or her own actions and change behaviors autonomously. engage students and trainees in the learning process while enabling all learning sensors of the learners and empowering each and every individual to actively respond and take his or her own actions and change behaviors autonomously.
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Ask learners and trainees to identify, specify, select, draw, list, assemble or align points, terms, objectives, principles or models right on the screen. Ask learners and trainees to identify, specify, select, draw, list, assemble or align points, terms, objectives, principles or models right on the screen. By doing so, misunderstanding, bias, ignorance or indifference becomes clear to the teachers and training executives. By doing so, misunderstanding, bias, ignorance or indifference becomes clear to the teachers and training executives. Active Response
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Future E-learning Model First, it enables trainees to engage in learning by actively responding to the information exchanged (rather than simply sitting in). First, it enables trainees to engage in learning by actively responding to the information exchanged (rather than simply sitting in). Second, the learning materials can be augmented collaboratively by the online participants in real-time (rather than simply flipping static PowerPoint slides), Second, the learning materials can be augmented collaboratively by the online participants in real-time (rather than simply flipping static PowerPoint slides),
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Future E-learning Model Third, the shared best-practices and know- hows can be archived and reused in future sessions for retraining (e.g., reusable and sharable learning objects) Third, the shared best-practices and know- hows can be archived and reused in future sessions for retraining (e.g., reusable and sharable learning objects) Lastly, all real-time interactions can be vividly represented and organized in a highly visual manner which enhances memory coding in the brain. Lastly, all real-time interactions can be vividly represented and organized in a highly visual manner which enhances memory coding in the brain.
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Social Interaction & Dynamic Group Cognition Using
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Visual Report on Clinical Lab Results
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Visual Report on Symptom Comparisons
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Problem Based Learning Problem Based Learning
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Language Arts Language Arts
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Visual Report on Photosynthesis
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Visual Report on Solar System
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Activity Combining Flash and Video Activity Combining Flash and Video
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