1. Increasing ROI & Asset Value Through Proven Pricing Strategies Jennifer A. Nevitt Bravo Strategic Marketing, Inc. 775.321.0642 www.bravostrategicmarketing.com JNevitt@BravoStrategicMarketing.com

2. We’re certain you will agree that maximizing profits and asset value is everyone’s fundamental goal in property management. Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies

3. Bravo offers you a solution: A new training workshop on manual processes to optimally price apartment inventory Increasing ROI & Asset Value Through Proven Pricing Strategies Bravo Strategic Marketing, Inc. © 2002 But you face two very important issues today: an uncertain economy pressure to deliver favorable financial results … and overcoming these challenges requires training your leasing team with easy to use tools to more accurately price your product.

4. We offer our clients many years of firsthand experience in progressive and aggressive strategic marketing and planning. Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies Our past successes have demonstrated a minimization of loss and a strong return on our client’s investment for our consulting fees.

5. This workshop is intended to act as a catalyst for on-site management teams struggling with changing markets. Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies Manual pricing systems establish a foundation for your corporate culture to build upon and ultimately become fully prepared for automated pricing applications on the horizon for multifamily management. This pricing workshop is an introduction to the tremendous potential of pricing real estate optimally through the use of future technology.

6. Homework assignments provided by Bravo prior to the workshop stimulate team interest on topics such as current property pricing structures, loss-to-lease ratios, lease management and excessive vacancy loss. Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies

7. workshop lessons cover risk mitigation and income maximization strategies relative to inventory, lease renewals, street rent pricing strategies and revenue leakage. Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies 18

8. Bravo provides strategies throughout the two-day workshop so your on-site team can implement them immediately when they return to work! Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies

9. Your team will acquire the following skills that will enable them to maximize the return on investment and increase asset value: Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies Creating value through decision-making tools Determining activities that yield the greatest margins Determining vehicles to identify new pricing strategies Learning processes to make intelligent pricing decisions Understanding a menu of proven pricing strategies Maximizing an ongoing pricing review procedure

10. “We were impressed with the comprehension of the material by our on-site teams. The easy to use concepts were surprisingly simple and very well presented. By noon on day one of the two- day workshop, we were able to cost justify the investment of resources and see specific benefits for the fee paid.” - Debbie Hanan Indigo Real Estate Services Bravo Strategic Marketing, Inc. © 2002 Increasing ROI & Asset Value Through Proven Pricing Strategies Testimonial

11. For more information on Bravo’s pricing workshop, Increasing ROI & Asset Value Through Proven Pricing Strategies, please contact: Jennifer A. Nevitt 775.321.0642 JNevitt@BravoStrategicMarketing.com For testimonials concerning our past success, please go directly to our Web site. www.bravostrategicmarketing.com