1. LEE SPITZLEY AND RICH YUEH A summary of The World is Flat: A Brief History of the Twenty-First Century, by Thomas Friedman

2. Overview How the world became flat  Ten forces  Triple convergence  The great sorting out America and the flat world Other topics Discussion Spitzley & Yueh 2012 2

3. How the world became flat Spitzley & Yueh 2012 3

4. Introduction Origins of Friedman’s inspiration International collaboration Research style Spitzley & Yueh 2012 4

5. Ten flatteners 1. Fall of the Berlin Wall 2. Netscape 3. Workflow software 4. Uploading 5. Outsourcing Y2K Spitzley & Yueh 2012 5

6. Let’s Discuss What psychological impacts resulted from the fall of the Berlin Wall?  Removal of “barriers,” open global communication What is a modern day “Berlin Wall?” Has it been removed? / How can it be removed? Spitzley & Yueh 2012 6

7. Ten flatteners Offshoring Supply-chaining Insourcing  His term for domestic outsourcing In-forming The steroids  Mobile devices, not BALCO Spitzley & Yueh 2012 7

8. Let’s Discuss Are “steroids” a modern day “Berlin Wall?” Can in-forming be a bad thing?  WebMD Spitzley & Yueh 2012 8

9. The triple convergence Convergence 1: Workflow software integration Convergence 2: Adjustment to technology Convergence 3: New players Spitzley & Yueh 2012 9

10. What’s next? Spitzley & Yueh 2012 10

11. The great sorting out Connect and collaborate “Horizontalization” International laws and barriers Intellectual property Spitzley & Yueh 2012 11

12. Let’s Discuss Case examples  Victor’s data collection  CMI AVATAR Qualitative research  Interpretivism is creating knowledge about the inferences people draw from and the meanings people ascribe to the words and actions of others  Phenomenon  Horizontalization – all data has equal weight; qualities are described, experiences are linked, full description is derived Spitzley & Yueh 2012 12

13. America and the flat world Ricardo’s comparative advantage Free trade Spitzley & Yueh 2012 13

14. Other topics The right kind of work The value of education Synthesize, explain, leverage, & adapt Passion for learning Spitzley & Yueh 2012 14

15. Let’s Conclude Reflect Adapt Learn to learn Spitzley & Yueh 2012 15

16. General Discussion Spitzley & Yueh 2012 16

17. Discussion Do you agree with his findings? What shortcomings does this book have? Research methods? Spitzley & Yueh 2012 17

18. Implications as researchers Less than 10% of management research covers international management (Werner, 2002) Competition from other researchers outside the US Spitzley & Yueh 2012 18

19. The influence on the US Leamer (2007) Spitzley & Yueh 2012 19

20. What did Friedman miss? Distance!  Cultural  Less than 5% of phone calls are international  Political and regulatory  Less than 10% of direct investment is international  Ghemawat (2007) covers many differences and how to adapt 88% of Fortune 500 firms had at least 50% of sales in their home regions (Rugman & Verbeke, 2004) Spitzley & Yueh 2012 20

21. References Friedman, T. L. (2007). “The world is flat: A brief history of the twenty-first century.” 3 rd ed. Picador, New York, NY. Ghemawat, P. (2007). “Redefining global strategy: Crossing borders in a world where distances still matter.” Harvard Business School Publishing. Boston, Massachusetts. Leamer, E. E. (2007). “A flat world, a level playing field, a small world after all, or none of the above? A review of Thomas L. Friedman’s The World is Flat.” Journal of Economic Literature 45(1): 83–126. Rugman, A. M., and A. Verbeke. 2004. “A perspective on regional and global strategies of multinational enterprises.” Journal of International Business Studies 35(1): 3–18. Werner, S. 2002. “Recent developments in international management research: A review of 20 top management journals.” Journal of Management 28(3): 277–305. Spitzley & Yueh 2012 21