2.  Social media doesn’t just give you information, it also interacts with you  Allows every person’s voice to be heard  Allows the user to decide which information is of most importance  Up-to-the-minute information, items you may not otherwise hear about

3.  Facebook  Twitter  LinkedIn

7.  What information are you going to share? Will your account be for personal use or will you use it professionally?  Know your audience!

18.  Twitter is for short, up-to-the-minute information  LinkedIn is professional networking  Facebook is for sharing your life—personal and/or professional

19. Wayne SakamotoDave Fear, Jr. Liz GallopsJohn Greene

20.  Featured News ◦ Pay attention to internet sites  Yahoo!  Facebook ◦ Listen to networks  Fox  CNN  NPR  MSNBC

22.  Google Alerts ◦ Organization names: NAHU, NAIC, your company ◦ Key words: MLR, exchange, agent commissions ◦ Important people: government officials, Janet

24.  Promote NAHU Message ◦ Know the talking points ◦ Pay attention legislative updates ◦ Read what NAHU is saying  Share Information ◦ Anecdotal information (personal stories) ◦ Current events and what officials are saying ◦ Real numbers from reputable studies

27.  Stay Positive ◦ Everything you learned in kindergarten ◦ Don’t be a Debbie Downer ◦ State your credentials  When to Post ◦ Is it worth your time and effort? ◦ Are you only posting because you’re angry? ◦ Has someone already said it? ◦ What are you commenting on?

28.  Reasons for a web presence ◦ Grow your business ◦ Keep members informed ◦ Promote your message

30.  Finding the right server ◦ Register your domain ◦ Choose a free service  blogspot blogspot  livejournal livejournal  wordpress wordpress ◦ Hire a consultant

32.  What to say ◦ Have your contact info easy to find ◦ Update it at least once a week ◦ Be responsible in what you say ◦ We can ask you to take it down

34.  Watch the homepage ◦ “In the Spotlight” ◦ “Latest News”

35.  Visit the NAHU in the News page ◦ Stories that interest you ◦ LTEs

36.  Subscribe to the RSS feeds ◦ NAHU in the News ◦ Press releases