1. Nick Mattia | Director of Sales Understanding Today’s More Tech Savvy & Cost Conscious Environment

2. Facial Plastic Surgery patients gather information from physicians and the following: ‣ Online 60% ‣ Referrals/info from friends 53% ‣ Social media 47% ‣ Online chat rooms/forums 30% The Pursuit of Information Source: 2013 AAFPRS Membership Study Note: Multiple sources could be checked on answer

3. Not Having a Social Media Presence is a Missed Opportunity ‣ Listen and learn about patient needs ‣ Interact and develop relationships with existing and potential patients ‣ Help patients find and consider your practice over the competition ‣ Build awareness and thought leadership in your local community Source: “Building Your Social Media Practice With Marketing,” a Social Media webinar presented on behalf of CareCredit by Digitaria, 2012

4. Social Media can be a Manageable Time Commitment Source: 2013 Social Media Marketing Industry Report by Social Media Examiner ‣ In a survey of over 3,000 marketers, 62% said they spend between 1 to 10 hours per week working on social media ‣ For consumer marketing (B2C), Facebook, blogging, Twitter, LinkedIn and YouTube were the top five platforms used by marketers, with Facebook leading the pack at 67%

5. Benefits of Social Media Marketing ‣ Additionally, at least 62% of businesses with 10 or fewer employees agreed social media also reduced marketing expenses ‣ The top two benefits of social media marketing indicated by marketers are increasing exposure and increasing traffic Source: 2013 Social Media Marketing Industry Report by Social Media Examiner

6. Build a Presence Through Simple Content Your office build credibility and convey how it cares about patients by: ‣ Positioning your industry expertise ‣ Addressing concerns ‣ Sharing compliments ‣ Providing examples of care Develop content your existing and/or potential patients may be looking for including: ‣ New services or programs ‣ Breaking news within your industry ‣ Available payment options, such as the CareCredit health & beauty credit card Source: “Building Your Social Media Practice With Marketing,” a Social Media webinar presented on behalf of CareCredit by Digitaria, 2012

7. CareCredit Saves You Time by Putting it all in One Place: Advertising Toolkit ‣ Logos, copy suggestions and CareCredit application links ‣ Sample Facebook® posts and sample Twitter ® tweets ‣ Banners and buttons you can add to your marketing can make it easier for your patients to learn about and apply for the CareCredit health and beauty credit card

8. Online Tools to Provide Insights ‣ Google Insights for Search™ service ‣ Facebook™ Reports ‣ Hootsuite™ Tracking ‣ CareCredit Reports Source: “Building Your Social Media Practice With Marketing,” a Social Media webinar presented on behalf of CareCredit by Digitaria, 2012

9. CareCredit has free reporting tools for enrolled AAFPRS practices on a wide variety of topics including: ‣ Customized Practice Performance Review ‣ Custom Apply Link ‣ Available Credit Report ‣ Provider Locator ‣ And much, much more

10. Sample Customized Practice Performance Review Report

11. Available credit can help patients move forward with procedures and treatments without further delay 934 $156,920,262 $2,755,388 49,604 * Subject to credit approval SAMPL E

12. Additional Consumer Insights Reporting: Consumer Confidence Index (CCI) Source: The Conference Board Consumer Confidence Index ‣ The U.S. Consumer Confidence Index (CCI) is an indicator designed to measure consumer confidence in the economy ‣ Household survey of consumer opinions on current conditions and future expectations of economy

13. Facial Plastic Surgery Patient Concerns Top 3 patient concerns noted by AAFPRS Members: ‣ Results ‣ Cost ‣ Recovery time Source: 2013 AAFPRS Membership Study

14. When facial artistry and financial flexibility come together, it’s a beautiful thing.

15. For More Information: Email: nmattia@carecredit.com Visit Us: CareCredit Booth #501