1. Member Retention May 19, 2010

2. Agenda & Housekeeping Part 1: Retention of new members Part 2: Engaging veteran members Part 3: Special Cases Part 4: Resources from IHQ Q & A/Information Sharing *Please place your phone on mute unless you are speaking during the sharing portions of the call.

3. Focus on keeping the members you already have Member retention is down from 77% to a low of 71% Low retention affects your budget, programming, diversity, volunteer leadership, advocacy efforts and more. Keeping your current members has a greater ROI than seeking new members.

4. Retention begins the moment you get a new member! Make them feel welcome *Buddy system *Welcome message *New member orientation Help them use their benefits Engage them immediately

5. Part 1 Question and Answers Information Sharing * Please place your phone on mute unless you are speaking during the sharing portions of the call.

6. Engaging More Veteran Members Make them feel valuable *Ask them to share knowledge *Let them “spout off” Remind them to use their benefits Ask them to do something specific *Target a discrete project *Escalate their International involvement

7. Part 2 Question and Answers Information Sharing * Please place your phone on mute unless you are speaking during the sharing portions of the call.

8. Special Cases Economic challenges *Retention scholarship *Installment program Introductory membership category *Communicating dues “ step-up”

9. Part 3 Question and Answers Information Sharing * Please place your phone on mute unless you are speaking during the sharing portions of the call.

10. Resources Available My AFP Profile: http://www.afpnet.org/About/content.cfm?ItemNumber=3083&navI temNumber=531 AFP Online Membership Toolkit: http://www.afpnet.org/Audiences/ChapterNewsDetail.cfm?ItemNum ber=1693#memchair AFP Information Central: https://reports.afpnet.org/ AFP Printed Marketing Materials and Logos for Chapters: http://www.afpprintq.com/

11. Open Discussion

12. Contact Information Ann Hale, CFRE Senior Development Officer Big Brothers Big Sisters of Alaska Ann.hale@bbbs.org Alice Ferris, ACFRE Goalbusters, LLC, Partner Alice.ferris@goalbusters.net Val Lay Director, Chapter Services, Central U.S. vlay@afpnet.org

13. Thank you for all you do for AFP!