2. Take One Simple Step Today! NEAN PUBLIC AWARENESS CAMPAIGN

3. Purpose Change people’s behaviors to save energy and utility costs.

4. One Simple Step Instructional Videos Series of 10 short videos posted on YouTube. Simple step-by-step instructions on how to do simple things to make a home more energy efficient. Produced by NEAN to demonstrate how easy it is to take that One Simple Step. You can upload videos to your website, play them in your waiting rooms and show them during home visits.

5. NEAN Education Resources Link nebraskaenergyassistance.com to your website. This page will link you to all of the campaign resources and instructional YouTube videos.

6. Public Service Announcements and News Release Two 30-second live announcer radio commercials will tell the general public about the One Simple Step education campaign. Ask the local radio stations to air these at no cost. A news release template is included for you to localize and submit to your newspaper for publication.

7. Printed Materials The templates for these are available on the NEAN website and enclosed DVD. You may download them, brand them with your logo and print the quantity you need. The printed materials reinforce the information on the videos.

8. Printed Materials: Bookmark 10 simple steps to make your home more energy efficient. Give them to consumers. Put them in the library. Give away at information booths.

9. Printed Materials: Table Tent Place these in your waiting rooms to remind people to do One Simple Step.

10. Printed Materials: Poster Place on bulletin boards and in windows. Place at hardware stores, lumber yards or anywhere residents shop.

11. Printed Materials: Letterhead For news releases and other correspondence.

12. One Simple Step DVD 10 One Simple Step videos are on the DVD included with the kit and can also be downloaded from YouTube. Link the YouTube videos to your website by going to nebraskaenergyassistance.com. These materials are produced by NEAN with funding from a grant from the Nebraska Energy Office.

13. Materials described in this presentation can be downloaded from the NEAN website nebraskaenergyassistance.com. For additional information contact info@nebraskaenergyassistance.com.

14. One Simple Step Video