1. 2006 Adobe Systems Incorporated. All Rights Reserved. UNLOCKING CROSS MEDIA WORKFLOWS Paul Trani, Adobe Certified Expert/Instructor paul@paultrani.com www.designupdate.com 9 am - 12:30 pm (Break 10:30 am - 10:50 am)

2. 2006 Adobe Systems Incorporated. All Rights Reserved. Unlocking Cross-Media Workflows Learn how Creative Suite 3 Master Collection enables you to design smoothly and cost effectively for multiple media -- including print, web, interactive design, mobile, and video.

3. 2006 Adobe Systems Incorporated. All Rights Reserved. Graphic Designer Web Designer Manager of Creative Other All of the above?

4. 2006 Adobe Systems Incorporated. All Rights Reserved. Challenges for Creatives  Do more…faster  Boundaries are blurring  Deploy engaging experiences everywhere  Democratization of design

5. 2006 Adobe Systems Incorporated. All Rights Reserved. Unlocking Cross-Media Workflows  Prepare assets for use anywhere  Design compelling websites that leverage video, interactivity, and external content contributions  Create digital publications from print layouts  Output compelling video for use online and in interactive content  Prepare content for viewing on mobile devices Deconstruct the workflow process behind several projects to demonstrate how to:

6. 2006 Adobe Systems Incorporated. All Rights Reserved. A New Level of Integration User InterfaceCross-Product File Support New or Enhanced Workflows Developer Workflows  Streamlined Adobe palette management  Adobe user interface for Flash  Common tools, such as Adobe Pen tool in Flash  Shared shortcuts  Native Photoshop file support in Flash, Fireworks, and Dreamweaver  Native Illustrator files in Flash and Fireworks  Export Photoshop files to Flash or Flash Video  Photoshop video layers to After Effects and Premiere Pro  XHTML or XML export: InDesign to Dreamweaver  Illustrator symbols preserved in Flash  New Doc Profiles and Crop Areas for web, video, and mobile in Illustrator  Roundtrip HTML/ images between Fireworks and Dreamweaver  Mobile content development and testing  Copy motion from Flash to share with Flex developers  Photoshop and Illustrator support Flash interfaces for building network- aware elements  Enhanced scripting support in InDesign

7. 2006 Adobe Systems Incorporated. All Rights Reserved. Additional Features and Services in Adobe Creative Suite 3 Adobe InDesign CS3 Adobe Acrobat 8 Professional Adobe Illustrator CS3 Adobe Photoshop CS3 Extended Adobe Photoshop CS3 Adobe Flash CS3 Professional Adobe Dreamweaver CS3 Adobe Fireworks CS3 Adobe Contribute CS3 Adobe After Effects CS3 Adobe Premiere Pro CS3 Adobe OnLocation CS3 Adobe Encore CS3 Adobe Soundbooth CCS3 Adobe Ultra CS3* Adobe Bridge CS3 Adobe Version Cue CS3 Adobe Device Central CS3 Adobe Acrobat Connect* Adobe Dynamic Link CS3 Line-Up WEB STANDARD * Windows Only Design Standard $1,199 | Design Premium $1,799 DESIGN PREMIUM DESIGN STANDARD PRODUCTIO N PREMIUM WEB PREMIUM MASTER COLLECTION Raffle! CS3 Design Premium (Evaluation Form)

8. 2006 Adobe Systems Incorporated. All Rights Reserved. Unlocking Cross-Media Workflows Mobile Web Print Video

9. 2006 Adobe Systems Incorporated. All Rights Reserved. Cross Media: Interactive Publications

10. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe Bridge CS3 Find, manage and prepare files:  Faster performance  Improved workspace customization  A flat view for instantly seeing all of the images in a set of nested folders  New Filter panel for fast file selection  Stacks for easily organizing and batch processing files  New Loupe tool to zoom in on an area  SWF/ Flash video preview  Hub for services such as Adobe Stock Photos, Acrobat Connect, and Version Cue  Create PDF Presentation

11. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe InDesign CS3  Cross-media support  Multi-file Place (interactive content)  Export interactive PDF OnDemand Seminar: Adobe InDesign CS3 - For Print Professionals

12. 2006 Adobe Systems Incorporated. All Rights Reserved. Demo | Aquo

13. 2006 Adobe Systems Incorporated. All Rights Reserved. Cross Media: Web Web Design using Photoshop CS3 and Dreamweaver CS3 1:30 pm - 5:00 pm

14. 2006 Adobe Systems Incorporated. All Rights Reserved. Web Design Fundamentals  Technical Considerations  1024x768 Resolution (54%) 800x600 Resolution (15%)15%  Browser compatibility - IE, Firefox, Safari (Browser Stats)Browser Stats  Pages download quickly (<150k, US Broadband 80%)US Broadband 80%  Optimized for search engines (OnDemand: Search Engine Optimization for Flash Sites, Google Support Center)OnDemand: Search Engine Optimization for Flash SitesGoogle Support Center  Flash Player (Version 9 93%)Version 9 93%  Accessible to users with disabilities?

15. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe InDesign CS3  Cross-media support  Enable multiformat publishing, including print-to-web workflows using XHTML export OnDemand Seminar: Adobe InDesign CS3 - For Print Professionals

16. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe Dreamweaver CS3  Cross-media support  Photoshop and Fireworks integration  Easily add FLV files to your web pages in just five clicks  Build dynamic user interfaces  CSS layouts  Browser Compatibility Check  CSS Advisor website  Device Central CS3 for mobile devices  Learn as you go with comprehensive in- product tutorials, reference content, and instructional templates OnDemand Seminar: Dreamweaver Basics for Designers Dreamweaver Basics for Designers Using Photoshop CS3 and Dreamweaver CS3 to Design Websites

17. 2006 Adobe Systems Incorporated. All Rights Reserved. Humble Beginnings Cascading Style Sheets  Cascading Style Sheets (CSS) is a collection of formatting rules that control the appearance of content in a web page.  The style resides in a place separate from the actual text it’s formatting  Similar to Paragraph and Character Styles in InDesign Humble Beginnings The Aquo founders are extreme sports participants or fans. We all share the passion of extreme sports Humble Beginnings The Aquo founders are extreme sports participants or fans. We all share the passion of extreme sports About.html Products.html Products We will only come up with new drinks when we feel the need to, not just to compete with our competition or to gain press. Products We will only come up with new drinks when we feel the need to, not just to compete with our competition or to gain press. Aquo.css h1 { font-size: 24 pixels; font-family: Times; font-weight: bold; } h1 { font-size: 24 pixels; font-family: Times; font-weight: bold; }

18. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe Photoshop CS3 Extended  Creative flexibility  “Slice up” your design  Enhanced animation palette  Paste elements directly into Dreamweaver  Web Photo Galleries  Nondestructive editing with Smart Filters  Zoomify export for high-res web display OnDemand Seminar: Adobe Photoshop CS3 - For Print Professionals

19. 2006 Adobe Systems Incorporated. All Rights Reserved. Cross Media: Video

20. 2006 Adobe Systems Incorporated. All Rights Reserved. Video Fundamentals  For broadcast or DVD  NTSC DV size is 720x480, non-square pixels (0.9)  NTSC DV widescreen size is 720x486, non-square pixels (1.2)  NTSC DV square pixel size is 720x540  Frame rate is 29.97  Use the New Document presets available in Photoshop and Illustrator  Pixel Aspect Ratio Correction option in Photoshop  For online  Medium size 320x240 at 20 frames per second  YouTube size is 480x360 at 20 frames per second

21. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe Photoshop CS3 Extended  Comprehensive toolset  Enhanced animation palette  Enhance video with Movie Paint  Preserve layer effects and video layers when you import them into After Effects OnDemand Seminar: Adobe Photoshop CS3 Extended - For Print Professionals

22. 2006 Adobe Systems Incorporated. All Rights Reserved. Cross Media: Mobile Flash CS3 Professional Workshop 1:30 pm - 5:00 pm

23. 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe InDesign CS3  Cross-media support  XML import/export  Rule-based layouts from XML

24. 2006 Adobe Systems Incorporated. All Rights Reserved. Top New Features of Adobe Illustrator CS3 OnDemand Seminar: Adobe Illustrator CS3 - For Print Professionals  Cross-media support  See high-fidelity results when moving objects and attributes between Illustrator and Flash  Film, video and web document startup profiles  Interactive Crop Area tool with film and video presets  Adobe Device Central CS3  Live Color

25. 2006 Adobe Systems Incorporated. All Rights Reserved. Top New Features of Flash CS3 Professional  Cross-media support  Native Photoshop and Illustrator import  Common Adobe Creative Suite 3 user interface OnDemand Seminar: Creating Your First Flash Animation Flash 101 – Part 3 with Advanced Tips/Tricks

26. 2006 Adobe Systems Incorporated. All Rights Reserved. Demo | Aquo