1. 2013 – 2014 Highlights Olympic Peninsula Tourism Commission OPTC Tourism Summit October 22, 2014

2. Olympic Peninsula Tourism Commission Jefferson County Tourism Coordinating Council: A 15+ year, cooperative marketing partnership of 13 cities/regions in Clallam, Jefferson, Mason and Grays Harbor Counties, including: Neah Bay Chamber Lake Quinault Innkeepers Clallam County - OPVB Jefferson County West Jefferson County Port Ludlow Port Hadlock Clallam Bay/ Sekiu Forks Sequim Port Angeles Port Townsend Brinnon/Quilcene Shelton/Mason County

4. Visitor Information Centers Visitor Counts YTD Aug. 2014 Dun Riv Ctr 4,741 Forks 25,935 Neah Bay 8,924 ODT 88,241 Pt Angeles 68,332 Pt Townsend 10,257 Quil/Brinnon 21,415 Quinault 27,852 Sequim 14,259 Shel/Mason 13,140

5. YTD September 2014 3,343,749 + 28.4% Visitors to Olympic National Park

6. Olympic Peninsula Room Tax (YTD Sept. ‘14) $2,281,865 + 5.31% WA Dept. of Revenue, YTD Sept. 2014 Clallam, Jefferson, Grays Harbor, Mason Counties

7. Advertising

9. Co-op Advertising Washington State Travel Planner

10. Olympic Peninsula Travel Planner 2014-15 Distribution YTD August 2014 Individuals 12,808 Visitor Centers 22,580 Certified /Bulk 52,500

11. 135,863 visits YTD September, 2014 WEBSITE

12. Social Media - Facebook 1. Visit Seattle 480,142 2. Visit Rainier 62,141 3. Olympic Peninsula 41,532 4. Yakima Valley 20,235 5. Tri-Cities, Washington 16,930 Washington Visitor Centers Facebook Pages

13. Consumer/ Opt-in: 16,133 Travel Industry Partners: 855 Concierge: 81 E-Newsletters

14. Familiarization Tours (Fams) Brand USA Tour Concierge DER Tour Germany France DER Tour

15. Fam Tour Results Imazine Magazine, Korea Circulation: 85,000 Cover story, Sept. 2014 20 pages of 37 page spread covering: Lake Crescent Hoh Rain Forest Forks - Twilight Marymere Falls Ruby Beach Hurricane Ridge Pt. Wilson Lighthouse Lake Quinault Kalaloch

16. Individually, we are one drop. Together, we are an ocean. Ryunosuke Satoro