1. Travis Petershagen Digital Media Solutions Manager – Microsoft Studios Seattle Podcasters Network Organizer

2. Web 2.0  Small, componentized, community driven, blogs, services, no vowels New Media  Podcasting, Streaming, User Generated Content, shareable content Community  Social Networking, Rankings (ie -“digg”),

3. User Subscribes by Entering a URL into their Podcasting Client Regular Interval

8.  Real Simple Sydication  Information as Water (from RSS and Atom Programming ).  Content divorced from formatting

10. http://www.blubrry.com/programs/278/crapmonkey/

11. Podshow

14.  Podcasting is allowing the average person to “take back the media”  Few Barriers to Entry  No Gatekeepers (No FCC Regulations)  No Borders  Media on your own time  No Topic is too Small (Narrow Casting)

15.  Podcasts can be used to communicate information about products or services  Podcasts can put a human face on a company or organization  Podcasts can create a virtual experience around conferences and events

16.  Microsoft: Channel 9  http://channel9.msdn.com/ http://channel9.msdn.com/  Ontario Science Center: RedShiftNow  http://www.redshiftnow.ca/report/ http://www.redshiftnow.ca/report/  Xbox: Major Nelson  http://www.majornelson.com/ http://www.majornelson.com/

17. RESPONSIBLE FOR REVENUE SUPPORTER OF REVENUE  Traditional Advertising  Merchandizing  Subscription Model  Product Placement  Endorsements  Sponsorships  Donations  (cost per action)  Brand Reinforcement  Drive traffic to a revenue generating property  Marketing

18.  Content Licensing  Podsafe Music Network  Creative Commons  Bandwith Constraints  Lots of Data on the move  Peer to Peer Solution? (bit torrent)  Metrics  How do you count audience  DRM  Security VS Compatibility

19. Current:  Speech Recognition (Everyzing, Pluggd)Everyzing  Podcasts synced to the Phone (Mobilcast)Mobilcast  RSS Everywhere: Subscribing to Searches  Advertising Insertion Technologies Emerging:  GPS enabled devices and Geo-tagged Podcasts  Peer to Peer or Torrent Delivery

21.  Ask A ninja: Ask A ninja: