1. Soft Matter Carol Stanier Editor, Soft Matter & Journal of Materials Chemistry - where hard science gets soft and squishy

2. Introduction to soft matter What? Where from? Soft Matter – the journal Information resources Importance

3. Quantitatively: D~1 Qualitatively: Soft and squishy What is soft matter?

4. Image from http://www.eu-softcomp.net/ http://nobelprize.org/nobel_prizes/physics/laureates/1991/index.html

5. Interdisciplinarity engineers chemists materials scientists physicists biologists biophysicists physical chemists organic chemists surface scientists bioengineers chemical engineers theoretical physicists theoretical chemists

6. Why a new journal? 43,000 members Interest groups Advancing the chemical sciences

7. Why a new journal?

8. RSC member feedback Nowhere to publish on certain areas Some overlap with physics Different disciplines publishing in different places but on the same topics

9. Why a new journal? 43,000 members Interest groups Advancing the chemical sciences

10. Soft Matter – from the RSC Bulk soft matter Nanotechnology Biological Surfaces & interfaces Building blocks Theory

11. Soft Matter – from the RSC Published with Journal of Materials Chemistry Free to subscribers of:

12. Web accesses

13. Use and citations On water repellency M. Callies and D. Quéré, Soft Matter, 2005, 1, 55 – 61. Cited 11 times

14. From our readership…. “I am interested in this journal, which has two specific merits: it promises to give good coverage of chemistry; it is the product of a not-for-profit organization. My hope for the future is that the soft matter communities can be united…..” Professor Pierre-Gilles de Gennes, College de France

15. From our readership…. You are undertaking a commendable endeavour in launching an interdisciplinary journal at the interface between physics, chemistry, materials science and biological physics.” Dr Christos Likos, University of Düsseldorf, Germany

16. From our readership…. “A journal in this field has been missing.” Professor Ulrich Wiesner, Cornell University, USA

17. Information resources Journals Books Societies & Networks

18. Resources - journals No other single journal combines all aspects of Soft Matter

19. Resources - books

20. Resources - societies

21. Conferences ACS MRS International Soft Matter Conference 2007 Nanoparticles: New Opportunities and Challenges for Colloid Scientists SoftNano

22. Significance of Soft Matter Interdisciplinarity Home for community Top academics Not-for-profit publisher

23. Significance of Soft Matter Speed Color

24. Soft Matter goes solo Tested Community accepted Evidence Package A and A+