1. 14 th Annual Godwin Wong Business Plan Competition

2. Godwin Wong  Professor (USA)  Consultant  Manager  Business angel  Traveler  Pianist

3. Business Plan Competition  One of the first business plan competitions in Saint Petersburg  14 years tradition at GSOM SPbU  Perfect opportunity:  To foster entrepreneurial spirit  To test business ideas  To study business planning  To develop social network

4. A Business Plan  The essential basis for every business venture  Describes the idea, the strategy, the resources, the business model, the way of organization of the newly formed venture  Describes the innovative way to get profit  Can be written for existing (growing) firm or for entrepreneurial firm

5. A Business Plan  Executive Summary  Introduction  The Venture Idea  Market analysis  SWOT Analysis  Competitors analysis  Marketing strategy

6. A Business Plan  Promotion and Advertising Plan  Service Plan  Legal Organization Plan  Management Plan  Human Resources plan  Financial Plan  Growth/Exit Plan  Appendix

7. The Deadlines  19 November, 2012 : the end of written business plan submission and registration  29 November, 2012 : The Award Ceremony

8. Registration Table 1: Environment factors significance  Till 19 November, 2012:  Register your intention with GSOM SPbU: http://www.gsom.spbu.ru/en/research/eship/p rojects/bpc/ http://www.gsom.spbu.ru/en/research/eship/p rojects/bpc/  Submit final complete written plans: bpc@gsom.pu.ru bpc@gsom.pu.ru

9. Team  Each plan must be submitted by a group of TWO to FOUR participants. Partners can come from inside or outside of the Graduate School of Management SPbU.

10. Prizes & Awards Prizes  US$ 2000 - The first Prize  US$ 1250 - The second Prize  US$ 750 - The third Prize Prizes: courtesy of Prof. Godwin Wong, US$2500, and The Center for Entrepreneurship, US$1500 Additional Awards & Prizes  “Best business plan in the sphere of social entrepreneurship” €1500 - courtesy of Fund of regional social programs “Our Future”  “Best business plan on the preservation of the Earth’s ecology and reduction of energy consumption” US$ 1000 - courtesy of CJSC “NPF Teplocom”  “Most creative business plan” €1000 - courtesy of self-dependent Internet portal for small enterprises “Volokita.net” * *Besides, there will be other prizes and trophies for winners and Certificates of Recognition for all participants.

11. Organizing Committee  Prof. Godwin Wong, Ph.D. from Harvard University; had been on the faculty of Haas School of Business, University of California for 25 years;  Prof. Sergey P. Kushch S. P., Dean of the Faculty, Head of the Marketing Department, St. Petersburg University Graduate School of Management;  Prof. Galina V. Shirokova, Director of the Center for Entrepreneurship, St. Petersburg University Graduate School of Management.

12. Attention  All business plans should be submitted in ENGLISH  In both printed & electronic copies

13. Contacts  Contact person: Tsukanova Tatyana  E-mail: bpc@gsom.pu.rubpc@gsom.pu.ru  Center for Entrepreneurship, GSOM SPbU, Vokhovskiy-3, room 224-225

14. Thank you for your attention!