1. 001-92327 Owner: PAJE (CNX, GMRL, JMY) Rev *A Tech lead: XHT Simplify Your Design With a Multiple-Output, Low-EMI, Low-Cost Programmable Clock Design Win Replication: Programmable Clock For Femtocells Presentation: To provide an engineering overview to customers for a Cypress solution. Title slide: To define what the presentation will cover. The subtitle is a one-sentence statement of the key opportunity

2. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Femtocell Market Is Booming The Femtocell market is forecast to grow to $3.7B by 2020 1 at a CAGR of >40% Mobile data traffic is expected to grow 10x from 2013 to 2020 2 Expanding mobile network coverage by adding new towers would be prohibitively expensive Femtocells give network operators a cost-effective way to expand coverage using the existing infrastructure Femtocells must add components to provide the enhanced features the market requires Separate processors to support the WCDMA 3 and LTE 4 standards On-board flash memory to store digital media content A USB port to debug and program configuration settings These additional components drive the need for multiple custom clock frequencies in the Femtocell Cypress’s programmable clock generates the custom frequencies needed for your Femtocell system Market Vision: To define the market opportunity. Presents compelling data and end product photos relevant to the local market. 3 1 Source: Allied Market Research, Global Femtocell Market Analysis, Trends and Forecast Through 2020Global Femtocell Market Analysis, Trends and Forecast Through 2020 2 Source: Ericsson Mobility Report 2014Ericsson Mobility Report 2014 3 Wideband Code Division Multiple Access: A 3G standard that uses 5 MHz of the spectrum to offer data speeds up to 384 Kbps 4 Long-Term Evolution: A 4G standard that uses between 1.4 MHz and 20 MHz of the spectrum to offer data speeds up to 300 Mbps Femtocell Market Revenue ($B) CAGR = 42%

3. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Femtocell A small, low-power cellular base station connected to a mobile network via wired Internet, used in areas of poor cellular reception Electromagnetic Interference (EMI) A disturbance that affects an electrical circuit, usually caused by electromagnetic radiation emitted by an external source One primary source of electromagnetic radiation is clocks, because of their high frequency and periodic nature Spread Spectrum Modulation A method used of reducing EMI by varying the frequency of a clock signal to spread its energy across a wider frequency range Terms You Will Hear Today 4 Terms of Art (ToAs): To clearly define tor engineers all ToAs used in the presentation. To carefully and fully define Cypress-proprietary ToAs needed to explain our system solution. Mobile Network Internet Femtocell Home Network Femtocells Enable “Five-Bar” Cellular Reception Indoors Spread Spectrum Modulation in the Frequency Domain Power (dBc) Frequency (kHz) Spread Spectrum EMI Reduction: Typically 10 dB Using a crystal-based solution Using a crystal + CY EMI-reduction clock Regulatory EMI Limit Modem

4. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Multiple clocks used in Femtocells increase cost and board space Up to six reference clock outputs may be required for the processors and peripherals Programmable Clock for Femtocell (Six Outputs) Fixed-frequency clocks can produce EMI that exceeds regulatory emission standards Traditional EMI-reduction solutions, such as ferrite beads and chokes, increase cost and board space EMI problems often require rework at the end of the development cycle, threatening time-to-market Cypress’s programmable clock solves these problems Generates up to six custom frequencies in minutes Saves cost and board space by eliminating multiple crystals, ferrite beads and chokes Uses SS Modulation for quick and effective EMI reduction Cypress’s single-chip programmable clock uses just one crystal to generate all the custom and low-EMI frequencies required for Femtocells Design Problems Engineers Face 5 Traditional Approach and Challenges: To present the traditional approach and the challenges engineers will face when using it to realize the Market Vision. Ends with a one-sentence segue clearly stating the benefit of the Cypress solution. Op Amp Transceiver Ethernet PHY Baseband Processor Ethernet MAC Network Processor 69.33-MHz SS25 MHz 48-MHz 24-MHz SS USB Programmable Clock Crystal Memory 64-MHz SS Ethernet

5. 001-92327 Owner: PAJE Rev *A Tech lead: XHT CY25400 Is a Simpler, One-Chip Solution And 12 man-weeks of EMI testing Replace a conventional, complex, crystal-based design… With Cypress’s programmable clock… To produce a simpler, cheaper timing solution for Femtocells. 6 Up to six crystals required to generate the reference clocks With ferrite beads and chokes to reduce system EMI Programmable Clock Generator Up to six frequencies from one chip and one crystal SS feature to reduce EMI EMI testing reduced to 4 man-weeks Cypress Solution: To introduce CY products and show compellingly how they solve the challenges highlighted on the previous slide. To provide a short, clear list of what to do to get started. Femtocell by Cisco

6. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Brochure:Cypress Timing SolutionsCypress Timing Solutions Kit: Programming KitProgramming Kit Software:CyberClocks™CyberClocks™ App Note:Design and Layout GuidelinesDesign and Layout Guidelines Block Diagram Which frequencies do you use? How do you generate these frequencies? How do you resolve EMI issues? Discovery Questions Design Challenges Femtocells require multiple unrelated frequencies to clock various system components Fixed-frequency clocks produce a level of Electromagnetic Interference (EMI) that exceeds regulatory emission limit A lower cost is critical in this market Cypress’s Programmable Clock Generates up to six programmable frequencies in minutes Uses Spread Spectrum (SS) Modulation for EMI reduction Saves cost and board space by eliminating multiple crystals, ferrite beads and chokes Programmable Clock Value Solution Example: Programmable Clock for Femtocells Suggested Collateral 7 Femtocell by Cisco A small, low-power cellular base station designed for homes and small businesses Op Amp Transceiver Ethernet PHY Baseband Processor Ethernet MAC Network Processor 69.33 MHz SS25 MHz 48-MHz SS 24 MHz SS USB Programmable Clock Reference Crystal Memory 64-MHz SS 25 MHz Ethernet Solution Examples: To give detailed one-page Multi-clock Solution Examples from the field in the specified format.

7. 001-92327 Owner: PAJE Rev *A Tech lead: XHT CY25400 Programmable Clock vs. Competition’s FeatureCY25400MA-505 Output Frequency Range 3-200 MHz4-30 MHz EMI Reduction Capability YesNo Programmability YesNo Number of Frequencies (from one chip and one crystal) 81 Voltage Options 2.5 V, 3.0 V, 3.3 V3.3 V Drive Strength Options 41 8 Competitive Comparison: To define key features of the Cypress solution and demonstrate its superiority over the Next Best Alternatives (NBAs). Must be credible and objective to the salesperson and customer.

8. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Programmable Clock for Femtocells Solution Value Competitor Crystal: Epson crystal MA-505 25.0000M-C0 Price (5 1 x $0.48 2 ): $2.40 Additional Value EMI testing cost: Saves eight 3 man-weeks of engineering effort at $3K 4 per man-week amortized over 80ku of production volume Value added: $0.30 Component reduction: Eliminates ferrite beads and chokes Value added: $0.17 5 1 Six crystals are required for the competitor solution; the Cypress solution needs only one crystal 2 1ku Digikey prices on 06/19/2014 3 Reduces the engineering effort required for EMI reduction from 12 man-weeks to 4 man-weeks 4 Standard man-week rate in Taiwan and China 5 The Cypress part replaces three units of Murata’s BLM18PG330SN1 and one unit each of Murata’s BLM18HK471SN1, LQG15HN5N1S02, LQG15HN9N3S02 and LQG15HN9N1J02 per board 9 $2.40 $0.30 $0.17 $0.47 $2.87 Competitor EMI Measurement Component Reduction Total Additional Value Total Value Delivered Target Cypress Solution: Total Cost: 20% Total Savings: CY2545C020T $2.29 2 $0.58 EVC Slide: To clearly define the value of the Cypress solution, including BOM integration and unique functionality.

9. 001-92327 Owner: PAJE Rev *A Tech lead: XHT 1. Visit the Cypress Timing Solutions websiteTiming Solutions website 2. See our Timing Solutions RoadmapTiming Solutions Roadmap 3. Select your part by using our Product Selector GuideProduct Selector Guide 4. Or submit your clock requirements to our Clock Tree Services to get suggestions on suitable partsClock Tree Services 5. Download our CyberClocks™ software to program your desired frequencies in minutesCyberClocks™ software 6. Contact us with your questions: clocksandbuffers@cypress.comclocksandbuffers@cypress.com Here’s How to Get Started Call to Action: To tell customers how to start their design process. 11

10. 001-92327 Owner: PAJE Rev *A Tech lead: XHT Product webpage: www.cypress.com/go/EMIReductionClockswww.cypress.com/go/EMIReductionClocks Training video: EMI and Spread Spectrum TechnologyEMI and Spread Spectrum Technology Roadmap: www.cypress.com/go/TimingRoadmapswww.cypress.com/go/TimingRoadmaps Clock tree services: www.cypress.com/go/ClockTreeServiceswww.cypress.com/go/ClockTreeServices Programming kits: CyClockMaker Clock Programming Kit Clock Socket Adapter App notes: Total System Timing and EMI Reduction Using the CY25400 Spread Spectrum Clock Generator Design and Layout Guidelines White papers: Spread Spectrum Clock Generators for Solving EMI EMI and Spread Spectrum Technology Brochure: Cypress Timing SolutionsCypress Timing Solutions Software: CyberClocks™CyberClocks™ Contact us: clocksandbuffers@cypress.comclocksandbuffers@cypress.com References and Links 13 References and Links: Provide comprehensive view of resources to assist in learning about and adopting the solution.