1. E-Marketing Faiza Nur Hanifah (1501180382)

2. What is E-Marketing? E-Marketing comes from two words which is Electronic and Marketing. According to expert, Dr. Phillip Kotler (Kotler, 2011) E-Marketing is identifying, understanding, collaboratively creating and meeting a segment of human and social needs, wants, desires, wishes digitally.

3. Type of E-Marketing Email Marketing Web Advertisement Social Media Marketing Search Engine Marketing Content Marketing Multimedia Marketing Mobile Marketing

4. Who Need E-Marketing? Company Customer A technopreneur / small business

5. When We Need E-Marketing? Introduce product or service Raise brand awareness Find out about product or service information Surviving the competition

6. How We Do E-Marketing? Research Develop Design Implement

7. Why We Need E-Marketing? To retain relationship with customer To gain information easily To gain profit

8. Where We Do E-Marketing? Website Social media Mobile application and games Multimedia Search engine

9. THANK YOU