1. Automotive Sector Economic Symposium Stephen Morris, M.A.E.S., Ec.D. Rural Policy Advisor Economic Development Policy Branch March 28, 2008

2. 1% Muskoka District and Simcoe County account for 1% of the Province’s land mass.

3. 4% In 2006 Simcoe and Muskoka accounted for 4% of the provincial population (480,000). (Source: Statistics Canada, 2006 Census)

4. 11.5% From 2001-2006 the population growth rate of Simcoe & Muskoka was 11.5%, almost double the provincial rate. (Source: Statistics Canada, 2006 Census)

5. % Population Change 2001 to 2006 (source: Statistics Canada, Census 2006)

6. 16% From 2001-2006 the size of Simcoe and Muskoka labour force increased by 35,600 to 258,000. (Source: Statistics Canada, 2006 Census)

7. Annual % Change of Employment 2001 to 2006 (source: Statistics Canada, Census 2006)

8. 5.7% In 2006, the unemployment rate for Simcoe & Muskoka was 5.7%. (Source: Statistics Canada, 2006 Census)

9. #1 In 2006, the manufacturing sector was the largest sector in Muskoka & Simcoe representing 14.4% of employment. (Source: Statistics Canada, 2006 Census)

10. -1% From 2001-2006 the manufacturing sector in Simcoe and Muskoka declined by 550 to 37,200. (Source: Statistics Canada, 2006 Census)

11. In 2001, 7% of Ontario’s auto sector jobs were located in Simcoe and Muskoka (11,200) (Source: Statistics Canada, 2001 Census) 7%

12. In 2001, the auto sector accounted for 7% of employment in Simcoe and Muskoka (11,200). (Source: Statistics Canada, 2001 Census)

13. Level of Specialization in the Auto Parts Sector 2001 (Source: REDDI Website & Statistics Canada, 2001)

14. 4% In 2007, 4% of businesses in Ontario were located in Simcoe and Muskoka Counties (34,100) (source: Canadian Business Patterns, June 2007)

15. 5% In 2007, 5% of Ontario Auto Manufacturing and Parts businesses were located in Simcoe & Muskoka (33 businesses) (source: Canadian Business Patterns, June 2007)

16. 10% In 2007, 10% of Ontario Auto Manufacturing and Parts businesses with over 500 employees were located in Simcoe & Muskoka (source: Canadian Business Patterns, June 2007 )

17. www.reddi.gov.on.ca Potential Next Steps Business Retention & Expansion

18. Automotive Sector Economic Symposium Stephen Morris, M.A.E.S., Ec.D. Rural Policy Advisor Economic Development Policy Branch March 28, 2008