1. Whoever controls the media, controls the mind. Jim Morrison Jim Morrison

2.  Liberal, conservative they ALL play the game  Those Fox folks are so darn clever Those Fox folks are so darn clever

4.  Journalists only want to inform? Or is it all about the bank account? What exactly is their agenda? The people who "report" it

5.  Transformed America- no longer boring and removed  Vietnam a major turning point- Cronkite went to Nam to report on the war. He was negative. LBJ said to an aide: “ We’ve lost the war now that we’ve lost Cronkite”  Power in freedom- 1 st amendment.  Freedom is rare Freedom is rare

7.  Broadcast TV most restricted- public airwaves  Regulation of content-  Equal time rule- time given one candidate must be provided to others  Fairness Doctrine ( 1949-1985)- had to be fair in coverage- FCC abolished it in 1985 based on various explosion of media that created diversity among viewpoints.  1 st amendment protects many viewpoints and ideas

8.  Near v. Minnesota (1931) A state law allowing prior restraint was unconstitutional. This decision also extended protection of press freedom to the states through the Fourteenth Amendment.  New York Times v. Sulliva n (1964) The First Amendment protected all statements about public officials unless the speaker lied with the intent to defame.

9.  New York Times v. United States (1971) A claimed threat to national security was not justification for prior restraint on publication of classified documents (the Pentagon Papers) about the Vietnam War  Hustler v. Falwell (1988) The First Amendment prohibits public figures from recovering damages for intentional infliction of emotional harm unless the publication contained a false statement made with actual malice.  Hazelwood School District v. Kuhlmeier (1988) Public school officials can censor school-sponsored newspapers, because the newspapers are part of the school curriculum rather than a forum for public expression.

10.  Media is a two way street- media uses politicians and politicians use the media  Newspapers and magazines.  Newspapers are primarily local except NY Times. Wall St Journal, Wash Post  Mags are more national- Time, Newsweek

11.  National more powerful- NY Times, Newsweek etc.  Leaders pay attention to what they write  Leaders give them more access  Reporters are more prestigious

12.  Newspapers in serious decline- once major source  TV networks took over but also in decline  Non broadcast on the rise- Fox, MSNBC, Daily Show (“In a 2004 study conducted by the Annenberg Public Policy Center at the University of Pennsylvania, researchers discovered that regular viewers of The Daily Show actually knew more about elections than did people who watched news channels and read newspapers.”) Young people use non traditional methods

15.  New media is great for immediate relevance but what’s lost when everything we do is so quick, edited and disposable?

20.  TV still rules…..barely  News is 24/7  1950’s it was 15 minutes a day  Role as gatekeeper, scorekeeper, watchdog has changed for better or worse

21.  Gatekeeper - What becomes an issue? Experiment- One group shown news on nuclear weapons the other group watches stories on unemployment Results: Issue a problem?Before experiment After experiment nukes35%65% unemployment43%71%

22.  Scorekeeper- Who is winning? Iowa, NH etc.  Sometimes the media decides the winner is the loser and the loser is the winner "We have a top tier now“ But it is hard to change opinions:Poll- Who won the debate? BushKerryNeither democrats 5% 81% 11% independent 35% 43% 22% republicans 73% 12% 11%

23.  Watchdog - Keep an eye on those dogs in DC  Watergate/Iran-Contra/Monica/WMD/Soylndra??

24. high attentionMedium attention Low attention College grad 43 53 4 Some college 33 57 10 High school grad 28 57 15 Dropout 16 58 26

25.  Ideological propoganda- Corresponds with the rise of cable TV -1980 CNN- Follows Fairness Doctrine despite cable being exempt- Today anything goes -1987- FCC rescinds Fairness doctrine- Radio ( Rush Limbaugh) then TV go ideological. Fox now #1 by a large margin -Real detail on candidates is lost- Soundbites? Hah.