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Published byThomasine Ferguson Modified over 9 years ago
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Block 5 Group 2 Chris Bull Shally Choi Chris Hart Sylvain Hihn Katie Kelly Jong Kim
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an organization dedicated to empowering street youth in Russia to overcome their addictions, resume studies and become self-reliant
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Agenda Historical background How Love’s Bridge addresses Russian poverty Why Love’s Bridge is better than other NGOs Understanding and improving the business model
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Russian Historical Background Ideology shift “New Poor” Characteristics of the Poor o children o unemployment o substance abuse
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The Solution 5 Important Steps of Helping the Youth in Perm, Russia
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Step 1 Understand the backgrounds of children on the streets is crucial to build relationships
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Step 2 Meet children in their own environment- on the streets- to gain trust
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Step 3 Provide food, clothing, basic medical care Take showers and participate in activities, educational classes, and trips Free to come and go
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Step 4 A long-term response through a home for children who have committed to giving up substance abuse and resuming education
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Step 5 Adaptation Center for Teenagers (ACT) focuses on helping older children prepare for independent life, resume education, and find employment
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Zashita Miramed Institute, Moscow IREX Parents Local community members Leveraged Partnerships
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Strong Sponsorship with Funds
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Part III What differentiates Love’s Bridge?
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Strategy Extended reach Target All Kids Clear Communication Honesty Ripple Effect - Media coverage Financial
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Extended Reach– go into the sewers OrphanagesSewers
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Wider scope of ages Work with kids’ talents A long-term commitment Target all kids, now and then
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“But he also started using substances again occasionally, and recently he had an accident while intoxicated. He is currently in a hospital recovering.” Denis “She continues to visit our centers, and we haven't given up hope that the will eventually give up substance use completely.” Xenia Honest Progress Reports
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Ripple Effect - High Media Coverage Upfront Communication Credible Media Coverage Seal of Approval Raising Awareness
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Love’s Bridge 2.8% - Administrative Costs 97.2% - To Help Russian Children MiraMed Institute 14% - Management and General 4% - Fund Raising 82% - Program Expense Higher financial efficiency
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Part IV Understanding the Business Model Present and future
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Current Business Model
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Advantages Easy to replicate Grassroots feel Personable and emotional
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Social effect of model Change social view of people on the streets Bring awareness to alcoholism
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A better mousetrap? Invested capital could go further
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Better Mousetrap
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Improvement Plan ACT graduates work for a sponsor Sponsors can select graduates for their unique needs Each sponsor could easily find a graduate for their needs
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Plan Implications Benefits the unemployed after graduating ACT Lowers street crime Helps graduates support their families Returns to sponsoring company
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How does it all tie into Poverty?
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an organization dedicated to empowering street youth in Russia to overcome their addictions, resume studies and become self-reliant
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