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Published byAsher Shaw Modified over 9 years ago
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Six Steps Customer Service to Improving
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>CEO Celtis Ventures >Full-service venture marketing firm >Marketing, Advertising, Branding – A to Z >Twenty + years marketing transit >Los Angeles, Dallas and Denver Matt Raymond
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>Expectation >Transactional >Experience >Relationship >Reflects brand Customer Service
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>Poor reputation >Low customer satisfaction >Constant media target >No consumer brand >Seven-minute telephone wait times Los Angeles: 2002
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>Approach from customer’s viewpoint >Talk with people on the front line >Research and look at trends >Track everything possible >Capitalize on strengths >Address weaknesses Evaluate
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>Customer satisfaction >Public Perception >Service quality >Market growth Vision
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>Throughout organization >Critical at front line >Customer contact points >Meet expectations >Deliver on promises Commit
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>Great people >Motivated >Dedicated >High morale >Enjoy other people People
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>Ergonomics >Equipment >Vehicles and facilities >Information systems >Support systems >Mobile Technology
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>Welcome environment >For employees >For customers >Friendly >Delivers on brand Environment
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>Good reputation >High customer satisfaction >Positive media presence >Exceptional Metro brand >Below two-minute telephone wait times Los Angeles: 2013
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Evaluate from a customer’s perspective Create a vision of service Commit to the customer Position your people to do great things Identify and implement the right technology Build a service environment inside and out Six Steps
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Evaluate People Vision Technology Commit Environment Repeat
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>Matt Raymond >Celtis Ventures, LLC >CeltisVentures.com >Matt@CeltisVentures.com >(213) 379-1134 Thanks
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