1. Run In Blue 2012 March 2012 HultWhat is RIB?Our CauseTargetEventBenefitsContacts

2. What is Run In Blue? With the vision of Health, Happiness and Humanity, Run In Blue aims to bring people of all cultures together simultaneously to raise money for a cause.

3. It is a 5K Race that occurs in 5 cities across the world with the objective of coming together and working in partnership for a cause. It was first held on April 2011 in Dubai, London, San Francisco and Boston. This year Shanghai will add to this global event. What is Run In Blue?

4. Our Cause “An average of 91 cents of every dollar the Red Cross spends is invested in humanitarian services and programs.” – American Red Cross

5. Our Target Running Enthusiasts Health Conscious Individuals Graduate Students In 2011, 500+ runners Raced around the world… $7,000 were raised for our cause…

6. Boston – Fact Sheet Distance: 5k Race Date: April 22, 2012 at 11:00 a.m. Location: Track surrounding the Mystic River Reservation Somerville, MA Registration: www.racemenu.com Attendance: 200 est. runners and 50 spectators Media coverage: TBD

7. Benefits Leverage your brand across five global cities. Message of health and fitness to our participants. Social media coverage Be a part of supporting Red Cross organization Promote leadership by supporting the quest for management students to go beyond and be impactful to the society.

8. Sponsorship Packages OfferingsSilver partnersGold partnersPlatinum partners $500$1,000$2,000 Social media promotion Logo on website / Video Content for gift bag for participants Booth at the event Company logo on the Finish Line Promotion as “Main Sponsor” of the event Free Racers102050

9. Boston - Contacts Global Public Relations Lead Kalina Davidiuk kdavidiuk2012@student.hult.edu (816) 405-0077 Global Lead Belinda Nyakowa bnyakowa2012@student.hult.edu (617) 820-9532