1. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 1 Best Practice for Maximizing the Value of Fieldbus Implementation End User Seminar 2004 Singapore PolyTechnic July 07 & 08, 2004 Presented By: William Woo Foundation Fieldbus Marketing Society Singapore July, 2004 Source: ARC Advisory Group lobrien@ARCweb.com

2. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 2 Presentation Outline Fieldbus in Context Fieldbus Justification Goes Beyond Initial Cost, TCO Upfront Planning Is Essential for Success Choosing the Right Partner Use Fieldbus as a Path to Superior Asset Management Use Fieldbus as a Path to High Availability Control Summary & Recommendations

3. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 3 Fieldbus & Device Network Applicability Discrete ASI Interbus Seriplex Profibus DP Profibus FMS CAN CCLink ControlNet Process DeviceNet SDS WorldFIP LonWorks FF H1 FF HSE H2 ATM / FDDI HART Profibus PA Ethernet Business Control Device Bit-levelSensor I Loop

4. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 4 FF Reaches Critical Mass HSE Spec Defined HSE Linking Devices Available End User Council Provides Input for Future Development More Than 4,000 FF-Compatible Systems Installed Worldwide Close to Quarter Million FF-Compatible Devices Installed Worldwide All Major Suppliers Passed Host Interoperability System (HIST) Testing FF Part of Purchase Spec. of Major Users

5. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 5 Cost Justification and Applicability Fieldbus Justification Must go Beyond Traditional Cost View Payback – the Rewards are High Where to Apply? New Installations or Revamps/Upgrades?

6. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 6 Fieldbus Justification Must go Beyond TCO, Reduced Installation Costs Superior Return on Assets Creation of Knowledge Workforce Abnormal Situation Avoidance Reduction of Unplanned Downtime Maintenance Cost Reduction Successful Fieldbus Justification Operational Excellence Reduced Hardware/Wiring Costs No Longer Primary Justification or Value Proposition

7. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 7 Initial Cost Can be Higher… First Time Learning Curve is Driving This Perception

8. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 8 Installed Cost Benefits Are There – Don’t Ignore Them! FuRIOS Study Shows Significant Fieldbus Installed Cost Reduction (all values in EURO)Costs RIOCosts fieldbusFF vs RIOSaving (%) Electrical140,000 00.0% Analysis devices140,000 00.0% Project handling280,000 00.0% Field devices770,000774,4894,4890,6% I/O System420,000343,788-76,212-18.1% DCS incl. Engineering525,000500,205-24,795-4.7% Installation700,000689,268-10,732-1.5% Calibration / Quality140,000134,024-5,976-4.3% IBS105,000102,600-2,400-2.3% Engineering280,000270,924-9,076-3.2% Total all Process I&C3,500,0003,375,298-124,702-3.6%

9. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 9..But Lifecycle Cost Savings can be Significant Over 45 Percent of Users See Payback in 1-2 Years

10. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 10 Fieldbus Not Limited to New Installations Look for More DCS Add-Ons, Replacements Over Time

11. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 11 Upfront Planning Essential for Success Management & Employee Buy-In Critical Challenges in Engineering Phase Managing the Flow of Information Form a Fieldbus Team Fieldbus Creates Knowledge Workers Importance of Proper Training & Education

12. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 12 Management & Employee Buy-In Critical Fieldbus Value Proposition Should Meet Corporate Objectives. Data from fieldbus devices will be used by operations AND maintenance. Make sure you get maintenance as well as operations involved from the start.

13. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 13 Engineering Phase Challenges A different approach to engineering work processes. Is your engineering partner ready? Preserve the knowledge of the engineering team. Use Foundation resources like System Engineering Guide.

14. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 14 Managing the Flow of Information Lots of information, but how much do you need to know and who needs to know it? Plan information flows prior to installation and startup Consider a Plant Asset Management strategy Care must be taken in configuration of device alerts and alarms in PAM applications

15. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 15 Form a Fieldbus Team Collaborative team consisting of members from both supplier, systems integrator, and user organization. Team provides feedback mechanism and ensures ongoing achievement of end user goals re: fieldbus. Smoother project implementation. Reduced startup times. Less surprises.

16. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 16 Fieldbus Enables Creation of a Knowledge Workforce Work Processes Must Change to Accommodate Knowledge Workers

17. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 17 Proper Training & Education Essential Lack of field workforce knowledge is key limiting factor in fieldbus implementation

18. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 18 Partner & System Selection Criteria Choosing the right partner Fieldbus system selection criteria

19. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 19 Finding the Right Partner is Critical to Success What is Your Supplier’s Commitment to Fieldbus?

20. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 20 Key Factors in Fieldbus Partner Selection Supplier commitment to fieldbus technology is a major selection criterion

21. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 21 Fieldbus as a Path to Superior Asset Management Primary value proposition of fieldbus is as a plant asset management (PAM enabler Most Users Plan to Deploy Fieldbus in Conjunction with a PAM Application

22. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 22 PAM Used with Fieldbus has Significant Impact on Cost

23. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 23 Summary Fieldbus is ready today Value proposition goes beyond initial cot or even installed cost Fieldbus enables superior return on assets and lifecycle cost savings Fieldbus requires intensive upfront planning PAM and asset management strategy are key part of value proposition

24. “Freedom to Choose. Power to Integrate” FIELDBUS FOUNDATION © 2004 Fieldbus Foundation 24 Questions?