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Shortcuts Quiz #1  Study for the shortcuts quiz!  The list of commands included in this quiz are on the class calendar.

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Presentation on theme: "Shortcuts Quiz #1  Study for the shortcuts quiz!  The list of commands included in this quiz are on the class calendar."— Presentation transcript:

1 Shortcuts Quiz #1  Study for the shortcuts quiz!  The list of commands included in this quiz are on the class calendar.

2 GROUPING AND VISUAL RELATIONSHIPS Principle of Proximity

3 Objective  Know  Variety in placement  Proximity in placement  Do  Demonstrate an understanding of variety and proximity to communicate an idea using dots.  Level of Thinking  Apply

4 Bellwork  Refresh what we learned about placement:  Place in the center and the composition is static. The viewer looks only at the center, no where else.  Utilize variety in placement and the composition becomes more dynamic. The viewer’s eye travels around the composition.  Log in to your Google Docs. I shared a folder with you that contains a file named “Variety.” Open the file, make a copy of it, and complete.

5 Gestalt  The Gestalt effect refers to the form-forming capability of our senses, particularly with respect to the visual recognition of figures and whole forms instead of just a collection of simple lines and curves.  “The whole is greater than the sum of the parts.”  Text and images from Wikipedia.org

6 Gestalt Theory  Law of Closure — The mind may experience elements it does not perceive through sensation, in order to complete a regular figure (that is, to increase regularity).  Law of Similarity — The mind groups similar elements into collective entities or totalities. This similarity might depend on relationships of form, color, size, or brightness.  Law of Proximity — Spatial or temporal proximity of elements may induce the mind to perceive a collective or totality.  Law of Symmetry (Figure ground relationships)— Symmetrical images are perceived collectively, even in spite of distance.  Law of Continuity — The mind continues visual, auditory, and kinetic patterns.  Law of Common Fate — Elements with the same moving direction are perceived as a collective or unit.

7 Law of Closure Your brain wants to complete the lines to form shapes.

8 Law of Similarity You associate the similarly colored circles.

9 Law of Proximity Do you see the groups?

10 Principle of Proximity  Proximity: closeness; the state of being near  Principle of Proximity: Based on gestalt psychology Law of Proximity  Items that are placed near each other are perceived as belonging together

11 Try it  Move the objects around to make their grouping indicate:  They have nothing to do with each other.  They all belong together.  Three of them do not belong to the group. Exercise from Design Basics Index by Jim Krause.

12 Slightly harder  Arrange the objects to indicate:  Unity  Celebration  Isolation  Escape  Intimidation  Logic  Anarchy  Each time you think you found a solution, compare it with your neighbor’s solution. Are they the same?

13 If you can communicate these ideas just using dots, what can you do with text, images, lines, color?

14 A Small Project  Open Illustrator  Select a “Print” document, approve the default settings  Using the Ellipse shape tool, hold shift to create 5-8 circles  Set the fill to black and the stroke to none  Select your favorite design from your worksheet and recreate it  Label with the word it represents  Print and hand in


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