Presentation is loading. Please wait.

Presentation is loading. Please wait.

The Fitness Project, LLC Chris Griebe Colin Cree www.thefitnessproject.weebly.com.

Similar presentations


Presentation on theme: "The Fitness Project, LLC Chris Griebe Colin Cree www.thefitnessproject.weebly.com."— Presentation transcript:

1 The Fitness Project, LLC Chris Griebe Colin Cree www.thefitnessproject.weebly.com

2 Welcome to

3 What Makes TFP Unique What separates TFP is our ability to drive revenues both from within a physical location and outside the facilities with our Virtual Health Club Platform. Our intimate Fitness Community model has a lower cost of operation, is agile to change with trends and scalable for long term growth. Our Virtual Health Club Platform targets the 85% of the population who do not belong to a health club. It provides valuable services to companies and healthcare organizations in need of lowering healthcare costs.

4 TFP Community Fitness Locations Intimate locations with a smaller footprint and lower cost of operation allowing us to drive large amounts of revenue and high levels of retention. All memberships offer an array of professional services consisting of Personal Training, Group Fitness, Nutrition Coaching, and Metabolic Heart Rate Training.

5 TFP Virtual Health Club Our virtual platform will provide accountability, community and programming to large populations through a trainer driven platform. This will allow us to capture revenues from companies, health care organizations, and local communities outside the walls of the facilities.

6 Revenue Sources for TFP Our leadership team has an extensive track record in driving industry leading revenues in health and fitness. Fitness Community Locations Revenues are driven from Membership Dues, Personal Training, Nutrition Coaching, Ancillary Products and Online Personal Training Virtual Health Club Platform Revenues are driven from Corporate Wellness Programs, Online Personal Training, Nutrition Counseling and Community Health and Wellness Memberships

7 TFP Leadership and Advisors Founders Colin Cree – Director of Fitness Services & Technology 24 years of industry leading experience Chris Griebe – Director of Membership Services & Sales 20 years of industry leading experience Medical Advisors Dr John Marchese – Marchese Sports Therapy – Melrose, MA Dr Tim Schardein - Vital Chiropractic – Wheat Ridge, CO Business Advisors Kevin Smith – Experienced Executive Leader and CEO – Denver, CO Ernie Fazekas – Attorney – Castle Rock, CO Rick Stucey – Commercial Contractor & Real Estate– Castle Rock, CO William Schlanger – Accountant – Castle Rock, CO Chad Muhr – Marketing & Consulting – Orange County, CA Dave Riddle – Healthcare Consulting – Parker, CO Cliff Long – Programming – Denver, CO

8 Total Addressable Market TFP has multiple arms of revenue generation potential. Most fitness companies go after the 15% of the population who belong to a facility. We provide revenue stream potential from the other 85% with our Virtual Health Club Platform. Target projections for a single TFP location include both on-site and off-site revenue streams of $164,000 in monthly revenue 400 Onsite members ( a typical fitness location requires 2000 to break even ) 200 Online Personal Training clients 900 Wellness Participants

9 Market Strategy The Fitness Project will have an extensive, metric based marketing plan. To support our model of establishing an intimate fitness community, we will employ extensive referral programs, social media connections and local community marketing. We will also work extensively with our consultant to provide targeted advertising via print, direct mail, trade shows and podcasts. A key component of our marketing plan will be an outbound sales department consisting of contract sales professionals calling on companies and healthcare organizations.

10 Market Strategy Agile and Scalable Changes with trends easily with less equipment overhead Model is scalable nationwide Intimate Community Locations Members are 75% more likely to stay members when personally engaged with a fitness professional We provide what big chains cannot through Accountability, Programming, and Community Ability to reach outside the walls Virtual Health Club Platform drives revenue from large populations and harnesses the power of a professional team by moving it out into the community

11 Competitive Advantage Experienced and Driven Leadership Team Intimate, Scalable Locations with Highly Profitable Services Exponential Target Market with Added Virtual Platform

12 5 Year Milestones 10 TFP Locations and Growing $15 Million in Gross Revenues 9,000 Members on Virtual Platform

13 5 Year Financial Projections Net Income of $3,517,500 at end of year 5, with 10 locations and 9,000 virtual customers

14 Exit Strategy We believe TFP will be positioned well at the end of 5 years for several exit options. With an estimated business value of just under $9 million, investors should be positioned for an excellent return. There is current interest from some of the major healthcare companies to build this model within their network to reduce costs. We have already had substantial discussions with Centura Health in Denver. There would also be interest from the big box fitness companies that have tried but have not been able to duplicate this model within their structure. A scalable turn key model that produces revenue would be of great value to them.

15 Start Up Funds

16 Breakdown of Start Up Investment  Months 1-12  1 of many Fitness Community Locations  1 Virtual Health Club platform Physical location build out including fitness equipment Virtual platform with full web based structure Technology, and electronics for locations Software systems for location management and infrastructure Professional services including legal, architectural and accounting Inventories including heart rate monitors, fitness products and supplements Salaries for Virtual platform filming, testing and implementation Salaries for founders and leadership team Marketing including print, signage, electronic and web based


Download ppt "The Fitness Project, LLC Chris Griebe Colin Cree www.thefitnessproject.weebly.com."

Similar presentations


Ads by Google