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AFGHANISTAN A view from the ground Presentation at the Conference of International Broadcast Audience Researchers, November 2003, by Independent Media Consultant Mark Eggerman on behalf of InterMedia Survey Institute
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KABUL
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SURVEY FIELDWORK Issues impacting research quality No census since 1979 Poor communications infrastructure Roads, maps, access & time-frames Security & uncertainty UN / NGO “research” presence
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POPULATION DATA How many Afghans? DistrictCSO ProjectionSatellite data - AIMS ISTILAF39,6009,725 DEH SABZ43,200416,117 PAGHMAN117,900208,779 KABUL CITY2,677,6001,434,392
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REFUGEES & IDPs
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SURVEY FIELDWORK Issues impacting research quality Cultural factors – women & “deference to authority ” Low educational attainment Shortage of qualified staff Lack of research agencies
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FIELDWORK IN KABUL
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FIELDWORK IN KABUL Available data Maps Site visits Local knowledge Data on rent Housing types Access to electricity & water
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Chilsetoon
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No electricity
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Local water supply
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KABUL HILLSIDES
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NEW HOUSING & DEVELOPMENT
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OLDER URBAN STRUCTURES
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SOVIET-ERA HOUSING
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WAR DAMAGE
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SUBURBAN KABUL
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Typical road
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Typical settlement
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Shomali farmland
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DOWNTOWN KABUL
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AFGHAN FAMILIES
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SOME RECOMMENDATIONS Random sampling – throw the net as wide as possible Field control materials & procedures Small-scale surveys of specific target groups – students, shop-owners, housewives, government workers, drivers Questionnaires – keep it short & simple Use male / female interviewer pairs
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AFGHANISTAN
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A view from the ground
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