1. Presented by: Lasala Ana Laura, Lopez Iredy and Wang Jane

2. What kind of business does the company practice? DATABASE Credit Report Marketing Information

3. Equifax is one of the most important Credit Bureaus It is a service provider With in annual revenue employees in 14 countries Stores E-mail: psol@equifax.com Tel: 1-866-510-4211 Webpage: www.equifax.com global $1.5 billions 7,000

4. Headquarters Atlanta, Georgia, United States Area served: Worldwide

5. Paulino Do Rego Barros Jr. President, Equifax International

6. History 1899 1920 1960s 1975 1987 Expanded into Canada by Established in as Retail Credit Company Became one of the largest credit bureaus in America By the Changed its name to Equifax in Covered all 50 states by

7. Major Products Credit Reports & Credit Scores Credit Monitoring and ID Theft Products

8. Why is successful? One of the oldest credit company Update with the technology Meet customer’s needs Purchase out more than 100 credit bureaus

9. How does the company market its products? Internet Advertisements

10. Opinion about its products - Survey Results Little Consumers Big Consumers

11. Good Things! Scholarships FREE Writing workshop FREE Reading workshop An essay competition Sponsored by

12. Interesting Facts Credit Report Marketing

13. Thank you! Any question?