Download presentation
Presentation is loading. Please wait.
Published byMoses Norton Modified over 9 years ago
1
Monday, April 26 Chapter 6 together Create “camp” brochure
2
Advancing the Cause Chapter 6
3
On your sheet: What is a foundation? Organization that is established to maintain, assist, or finance other institutions or programs that are of an educational, charitable, or social nature.
4
Camps Why do young people participate in camps in the summer? Develop skills Interested—no time during school If hosted by celebrity, they think they can “get their foot in the door” Why do parents like them? Personal lesson with superstar Location Get rid of kids for the week?????
5
What would draw more attendance to the camp? Your ideas…
6
Ways to enhance camp’s potential to be successful… Strong promotional campaign: Involvement of athletes Testimonials Strong media coverage
7
Things a camp can do to advertise services… Variety of media and methods: Radio announcements Local TV ads Contests Press releases Interviews Giveaways (t-shirts, sunglasses, etc. w/ sponsors) Community appearance
8
Difference b/w camp and clinic… Clinic— Shorter time frame Concentrate on 1-2 skills Introduce a sport to beginners Lower costs Another name would be a “workshop”
9
Targeted advertising… Magazines & E-zine Read by enthusiasts Greater audience Need greater lead time for magazines Mailings & Brochures Direct mail—expensive; but, sent to researched group of customers—more success
10
Back Side… Create a camp ON YOUR OWN Use the class period to finish
11
Tuesday—Create “camp” brochure Make it good—put some time & thought into it Should include AT LEAST: Name of Camp Dates Times What will they learn? Testimonial(s) Other important information Age groups Sample day? Type of Camp Location PRICE What do you provide? Meals included? Need to bring equipment? Sponsors should be listed somewhere (if you have any)
Similar presentations
© 2024 SlidePlayer.com. Inc.
All rights reserved.