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Published byJustina Norton Modified over 9 years ago
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Submitted By:- Ruchi Shah (50) Submitted To:- Ms. Rutvi Sarang Business Policy And Strategic Management
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Strategic control is concerned with tracking a strategy as it is being implemented, detecting problems or changes in its underlying premises, and making necessary adjustments Characterized as a form of “steering control”
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STRATEGIC MANAGEMENT MODEL MISSION EXTERNAL ENVIRONMENT COMPANY RESOURCE STRATEGIC ANAYSIS AND CHOICES LONG TERM OBJECTIVES STRATEGIES S/T PLANS F. TACTICS POLICIES/SOP CHANGE MANAGEMENT STRATEGIC CONTROL
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Premise control Strategic surveillance Special alert control Implementation control
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Premise control is designed to check systematically and continuously whether the premises on which the strategy is based are still valid Environmental factors Industry factors
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Strategic surveillance is designed to monitor a broad range of events inside and outside the firm that are likely to affect the course of its strategy Strategic surveillance must be kept as unfocused as possible Despite its looseness, strategic surveillance provides an ongoing, broad-based vigilance in all daily operations
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A special alert control is the thorough, and often rapid, reconsideration of the firm’s strategy because of a sudden, unexpected event A drastic event should trigger an immediate and intense reassessment of the firm’s strategy and its current strategic situation Crisis teams Contingency plans
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Strategy implementation takes place as series of steps, programs, investments, and moves that occur over an extended time Implementation control is designed to assess whether the overall strategy should be changed in light of the results associated with the incremental actions that implement the overall strategy Monitoring strategic thrusts Milestone reviews
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