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Published byAngela Marjory Garrison Modified over 9 years ago
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Confidential property of Listingbook Services, LLC 1 First 10-15 Minutes Account Setup Bring your MLS token Current Industry Challenges for REALTORS® Quick Listingbook Overview Jumpstart Training – “Adding Clients” Questions, Answers and the Drawing Today’s Agenda
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Confidential property of Listingbook Services, LLC 2 The Rules of Engagement Have Changed! Welcome Agents & Brokers Build your own Private Online Community Today! If your 2008 Goals Include… Building a measurable Cost-Effective Marketing Plan Saving Time & Money Communicating Daily with Clients (Automatically) Increasing Positive Cash Flow Closing More Transactions Through Target Marketing Increasing your Viable Client Base… … Then You Are in the Right Place!
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Confidential property of Listingbook Services, LLC 3 The Average REALTOR® is 15 years older than the Average Buyer The Average Consumer is better educated and understands technology better than the Average REALTOR® ! 87% of all buyers start looking for homes on the internet 94% of Clients say they loved their REALTOR® 87% Can’t remember their agent’s name after 1 year Now they will and so will their friends… with LISTINGBOOK NAR Study Reports…
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Confidential property of Listingbook Services, LLC 4 Buyers Can Get Caught In The Web Agents Are you reaching them? Clients Are they reaching You ?
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Confidential property of Listingbook Services, LLC 5 Listingbook Basics Partnered with your MLS Agent Friendly Basic Service is a Member Benefit Enhances your Web Presence Build your own Community of Buyers & Sellers Agent gets an account Agent give Accounts to clients Delivers outstanding service
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Confidential property of Listingbook Services, LLC 6 Listingbook Is NOT… Public consumer website Expensive unused software package Another contact manager An interloper (Selling you unqualified leads) Trying to get into your pocket
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Confidential property of Listingbook Services, LLC 7 Listingbook is……… A private online Realtor® controlled community An effective target marketing system A system that works for you automatically An interactive prospect incubator A Client relationship building tool Has been built by and for Realtors®
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Confidential property of Listingbook Services, LLC 8 Improved Communication Will Help You… Gain and Retain More Buyers Close Transactions Faster Demonstrate Your Professionalism Save Money “There are very few innovations that can allow a business to cut costs and yet increase customer satisfaction. Before Listingbook I could only think of two, ATMs and self-serve gas stations. With Listingbook we have reduced workloads, as sellers no longer call us with questions about listings…Now we just point them to Listingbook. The customers love it as they have this data at their fingertips.” -D. Nehorai, Realtor, Clearwater, FL
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Confidential property of Listingbook Services, LLC 9 Proprietary and Confidential, Listingbook, LLC 2006 Your Seller’s Summary of Competition and those that are watching their property. Keeps agents & their clients informed on a daily basis!!! Your Buyer’s Summary of their Daily Buying Activity. Morning Reports – Meaningful Communication Agent Buyer Client Seller Client Your playbook for the day.
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Confidential property of Listingbook Services, LLC 10 Favorites and Property Notes Clients mark Favorites and Rejects so you know what they are thinking Property notes are like online “sticky notes” and are instant messaging if you’re both online
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Confidential property of Listingbook Services, LLC 11 Proprietary and Confidential, Listingbook, LLC 2006 Everything at your fingertips! …and your Client’s fingertips too! …and your Clients will get you more Clients ! Front Page – Dashboard of the Homepage Agent Client ` Currents users get 3-5 Referrals from their Clients
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Confidential property of Listingbook Services, LLC 12 Proprietary and Confidential, Listingbook, LLC 2006 Prepare a CyberCMA ® in Minutes Interactive CMA with Dynamic status changes Send the CMA to your Client or to other Agents. The CMA is live and allows them to view all the details like Listing Details, Photos, Maps and Virtual Tours.
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Confidential property of Listingbook Services, LLC 13 Showing packages that sell
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Confidential property of Listingbook Services, LLC 14 Premium Services Personalization Plus How valuable is your Personal Image? 30 Second Flyers Built with data from SoCal MLS! Business Builder Website Should you continue paying for others? E-mail Prospecting Paying $$$$ for another service? Monthly Summary to Sellers Educate your sellers! Listing Activity - Retention Reports Never let Listing expire again!
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Confidential property of Listingbook Services, LLC 15 Personalize Your Marketing Present your Professional image
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Confidential property of Listingbook Services, LLC 16 30 Second Custom Flyers Automatically updated from your MLS…
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Confidential property of Listingbook Services, LLC 17 YourNameHere.Listingbook.com Personalize and Brand your site for maximum effect
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Confidential property of Listingbook Services, LLC 18 E-Mail Prospecting Build your community faster
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Confidential property of Listingbook Services, LLC 19 Monthly Summary Report for your Sellers Cumulative, Month-to-Date Information
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Confidential property of Listingbook Services, LLC 20 Educate your sellers to make sure they Price it Right!! Sales Trends Analysis
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Confidential property of Listingbook Services, LLC 21 Listing Activity Reports for your Sellers Do your sellers ask, what have you done for me lately?
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Confidential property of Listingbook Services, LLC 22 Buyer Links Promotions – Targeted Marketing Create Automatic Open Houses & Featured Listings …..and qualify your marketing before you order. ….and Listingbook will bring REAL Buyers in to visit and view… Show the Target Marketing Results Reports to your clients…. …and increase activity when you need it!
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