1. IEEE Region 4 Membership Development Report Region 4 Webcast Author: Tarek Lahdhiri, PhD, PE, PMP, SM-IEEE Date: January 22, 2011

2. Key Activities in 2010 Participated in MD meetings Developed and distributed Media to promote MD resources Conducted workshops and seminars to increase IEEE membership awareness Special visits to local sections Presented Membership Benefits Module 3

3. Nov-2010 Membership Snapshot 4 Regional Snapshot Total this Month ’10 vs. ‘09 % Change 2011 Retention Goal 2011 Retention Achieved 2011 New Members (NOV) Total Membership 23,262(198) - 0.8%981  Higher-Grade 19,118(107)- 0.6%223  Students 4,144(91) - 2.1%758 IEEE Worldwide – Total 398,92710,7162.8%18,346

4. 2011 Membership Renewal 6 As of November 2010

5. MD Team Strategy  January through April – 85% effort - Retention / Arrears Recovery – 15% effort - Recruitment  May through August – 15% effort - Arrears Recovery – 85% effort - Recruitment  September through December – 85% Recruitment – 15% Renewal monitoring Recruitment is now the primary growth-driver of membership 7

6. MD Team Strategy  Maintain total membership count at same level as prior year  Recruit new (not a member previously) higher grade members above the Section’s total recruitment from the prior year  Migrating members – those who moved from one section to another do not qualify  Use SAMIEE for MD analysis in your area and reaching your membersh 8

7. IEEE-USA Recruitment Incentive Pilot – September 2010 Sections must maintain their total HG dues paying membership count at the same level as the prior year. Sections must exceed their HG recruitment year-over-year. Congratulations to –Cedar Rapids –Central Illinois –Milwaukee –Missouri Slope The program will continue in 2011 Members receive $15 per higher grade member recruited. $2 per student member recruited –HG members cannot earn awards on students recruited. Annual max award of $90 per member 9

8. Plan for 2011 Develop Membership Development Plan for R4 MD Chair in every Section Membership Kit for all sections Promote the of use SAMIEEE and access to the MD Virtual Community Promote Membership Development: Member benefits and the value of Networking Visit Student Branches and discuss the career benefits of IEEE membership and life after graduation 10

9. Plan for 2011 (Ctnd) Participate in the MD meetings. Work with local Societies to support a membership desk at their conferences. Make use of the IEEE-USA Membership Incentive and IEEE membership incentives. Deliver MD Training at every Region Conference and meeting. Promote Senior Member upgrades. More communications with Section MD Chairs. 11

10. Key Websites for MD Development IEEE MD Website (Main) http://www.ieee.org/web/volunteers/membershi p_dev IEEE MD Virtual Community https://www.ieeecommunities.org/ieee.md.net?t ype=join IEEE-USA Career Navigator http://careers.ieeeusa.org 12