1. Presented by Eleanor & Amy Knie TDMTA Show & Tell, 20 th May 2015

2. Presentation Summary  Terminology  Goals (what I want to know)  About the Data  Significant Film Data  Results  Internet resources (for interest)

3. Terminology Box Office: Revenue generated while screening at cinemas Production Budget: expenditure on film production Domestic: revenue generated within the USA

4. About the data  Top 50 worldwide grosses of 2014  Captured 5 May 2015  Collected from Box Office Mojo (& Wikipedia)Box Office Mojo  Figures represented in millions of USD$  Limitation: figures rounded to millions

5. Top 50 Films 1.Transformers: Age of Extinction 2.The Hobbit: The Battle of the Five Armies 3.Guardians of the Galaxy 4.Maleficent 5.The Hunger Games: Mockingjay - Part 1 6.X-Men: Days of Future Past 7.Captain America: The Winter Soldier 8.The Amazing Spider-Man 2 9.Dawn of the Planet of the Apes 10.Interstellar 11.Big Hero 6 12.How to Train Your Dragon 2 13.American Sniper 14.Godzilla (2014) 15.Rio 2 16.Teenage Mutant Ninja Turtles (2014) 17.The LEGO Movie 18.Lucy 19.Penguins of Madagascar 20.Edge of Tomorrow 21.Gone Girl 22.Noah 23.Night at the Museum: Secret of the Tomb 24.The Maze Runner 25.300: Rise of An Empire 26.22 Jump Street 27.The Fault in our Stars 28.Divergent 29.Mr. Peabody & Sherman 30.Neighbors 31.Exodus: Gods and Kings 32.Annabelle 33.Hercules (2014) 34.RoboCop (2014) 35.Non-Stop 36.The Imitation Game 37.Dracula Untold 38.Fury (2014) 39.The Expendables 3 40.Into the Woods 41.Need for Speed 42.The Other Woman (2014) 43.The Equalizer 44.The Grand Budapest Hotel 45.Dumb and Dumber To 46.Unbroken 47.Into The Storm 48.The Monuments Men 49.Ride Along 50.Planes: Fire & Rescue

6. And the award goes to… (Top 3 Highest Grossing Films) #1 - Transformers: Age of Extinction Box Office: $1.0914 bil ; Budget: $210 mil Release Date: June 27, 2014 Rating: PG-13 (US), M (AU) #2 - The Hobbit: The Battle of the Five Armies Box Office: $955.1 mil ; Budget: $250 mil* Release Date: December 17, 2014 Rating: PG-13 (US), M (AU) #3 - Guardians of the Galaxy Box Office: $774.2 mil ; Budget: $170 mil Release Date: August 1, 2014 Rating: PG-13 (US), M (AU) *biggest budget

7. Ratio of Domestic & Overseas Box Office Sales An average of 40.6% of Total Box Office revenue is generated in the US

8. Goals Distribution of:  Film Classifications  Worldwide box office figures  Production budgets Is there a relationship between:  Box office & genre  Box office & budget  Box office & release date

9. Box Office & Film Classifications US film classifications are different to AU

10. Box Office Distribution Min = $151.2 Q1 = $212.73 Median = $334.45 Q3 = $538.9 Max = $1091.4 Range = $940.20 IQR = $326.18

11. Production Distribution Min = $6.5 Q1 = $52.5 Median = $87.5 Q3 = $133.5 Max = $250 Range = $243.50 IQR = $81

12. Box Office & Genre Action Sci-fi

13. Box Office & Budget (incl. outliers)  Exponential  r = 0.7648*  R 2 = 0.5849*  Moderate association  Budgets do not guarantee large box office sales *includes outliers

14. Box Office & Budget (excl. outliers)  Exponential  r = 0.7191  R 2 = 0.5171  Moderate association  Budgets generally do not exceed $200 mil  Box office generally less than $800 mil

15. Box Office & Release Date Most of top 50 are PG-13 films so holiday periods are targeted Peak towards end of year as award season is in February (for the previous year)

16. Box Office & Release Date Transformers: June ; Hobbit: Dec ; GOTG: Aug American summer break, Thanksgiving for big box office films

17. Summary (What we’ve learned)  US contribute an avg. of 40% box office revenue  Make PG/PG-13 films  Don’t expect a Zillion dollars (median is $334 mil; moderate association between box office and budget)  ‘Big’ films are released in May/June, Nov/Dec

18. Internet links for Interest  Statista.com Statista.com  Grace Randolph (YouTube) Grace Randolph  Beyond the Trailer & Movie Math videos  The Numbers The Numbers  Unesco - Cinema Statistics Unesco  Boxofficequant.com – interesting article on the use of colour in trailers Boxofficequant.com  BFI.org.uk BFI.org.uk  Screen Australia Screen Australia