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©2008 BSQUARE Corporation. All rights reserved. BSQUARE is a registered trademark of BSQUARE Corporation. All other names, product names and trade names.

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Presentation on theme: "©2008 BSQUARE Corporation. All rights reserved. BSQUARE is a registered trademark of BSQUARE Corporation. All other names, product names and trade names."— Presentation transcript:

1 ©2008 BSQUARE Corporation. All rights reserved. BSQUARE is a registered trademark of BSQUARE Corporation. All other names, product names and trade names are trademarks or registered trademarks of their respective holders. Generation, Capture, Execution Larry Stapleton VP, Sales & Marketing March, 2009 BSQUARE LEAD CONVERSION

2 BSQUARE LEAD FLOW PR and Google Ad words Drives Prospects to 2 Web sites Monitor Web Hits Using Leadlander Prospect Enters Info for Downloads Leads are Assigned to Sales in CRM Sales Contacts Lead within 24 Hours

3 NOV/DEC 2008 NEWSLETTER 10/22/20153

4 LEADLANDER TRACKS WEB VISITS

5 WEBSITE LEADS AND DOWNLOADS 10/22/20155 Web Leads (n = 1861) Q1 thru Q4 2008 Web Documents & Downloads by category Q1 thru Q4 2008 http://www.bsquare.com/doclibrary/library.aspx

6 LEAD INFORMATION / QUALITY DONGHAEIMKOREA O/S TECHNOLOGIES DEVELOPER322-2 JUYA-LI JUSAN- MYON, PORYUNG- SI, CHUNGNA M-DO 356- 860 10- 3080- 2572 jusanmyon@ KOS.com Intel® Architecture Unified BSP v2.3 (Click for list of 9 supported platforms and download site.) 3/25/200 9 15:37 KennethHoEmpower Technologies Inc. VP, R&DUnit 405 - 5600 Parkwood Way 604- 278- 3100 kho@empow ertechnologie s.com RMI BSP Download3/25/200 9 15:47 Richmond, BC V6V 2M2 johnchenplasticlogic incsoftware engineer 650 castro st suite 500 6505842 120 john.chen@p lasticlogic.co m SDIO Hx Datasheet3/25/200 9 16:11 Mt view, CA 9404 1 Leads are Added to CRM and Assigned to the Appropriate Sales Resource with a 24 hour Contact Alert

7 LEAD COMPLETION Lead Generation Lead Generation Utilize Lead generation methods, PR, Ad Words Monitor visitor trends to Web Site Drive customers to content downloads Generation Capture Execution Host Compelling Information on Web Capture Prospect Contact Info Enter into CRM system Lead Capture Lead Capture Lead Execution Lead Execution Contact Prospect within 24 Hours Set Alerts in CRM to monitor Lead Flow Quick response with Offer of Support


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