1. October 17, 2012 2012 Community Conference Getting social Dan Szymczak : Engaging Networks

2. www.engagingnetworks.net Extending your reach Social Integration - why? Social Strategy Tools for extending your reach - plug-ins - email a friend - facebook embed ( Timeline app ) - peer to peer

3. Social Integration: why You can’t escape it! Tap into a supporter’s contact base Social proof www.engagingnetworks.net 62% of adults worldwide now use social media The average Twitter users tweets a link at 9am, achieves a 1.17% click through rate (1.4 followers click the link) Pinterest is now the third most popular social network, behind Twitter and Facebook (in the US)

4. Social Strategy: Demographics and conversations www.engagingnetworks.net Facebook - analytics Twitter - hootsuite Conversation or bulletin board?

5. Social Integration: how Add to * thank you page or email a friend * thank you email * broadcast email Facebook & GooglePlus Twitter Incorporate @your_org and #campaign_tag Timeline app Remember to use tracking links! www.engagingnetworks.net I just gave my voice to @CRUK petition on #Radiotherapy. To help save lives you should too. http://bit.ly/e2W3Pa

6. Into the account: www.engagingnetworks.net

7. Further Ideas: Peer to peer campaigns Campaigns that require social engagement - competitions - vote on ideas or journey Community www.engagingnetworks.net

8. QUESTIONS www.engagingnetworks.net