1. Salesforce.com ESP Email Service Provider (ESP)

2. Unit Name VR Non-Profit Discounts 10,000 emails per month free 15% Discount Surveys & Postcards Non-Profits need to first signup for an account then complete the non-profit application formapplication form For more information visit: http://www.verticalresponse.com/pricing/non-profit/ http://www.verticalresponse.com/pricing/non-profit/

3. Unit Name VR App The VR App will appear in the apps drop down located in the top right corner of your screen Once the app is selected the VR Email tab will appear

4. Unit Name VR Homepage Create a new email Create a new list Sign up for a free webinar

5. Unit Name VR Homepage Below “the fold” you can view your sent messages and associated stats

6. Unit Name Creating a New Email - Options Email Wizard – walks you through creation steps –Select a pre-designed template –Type copy Email Canvas – use a GUI interface to design your email –Also allows you to edit the source code –Options to send HTML msg as well as plain txt Freeform HTML-HTML Content only Text Only-Create a plan text email only

7. Unit Name Create a New List - Options Create a New List of Leads & Contacts – create a quick query of existing sf leads Use Salesforce.com Campaign - create a list from leads associtd with a salesforce campaign Import an external mailing list

8. Unit Name Salesforce Campaign List- Update Add the following values to the member status of the campaign: –Opened –Clicked –Unsubscribed –Bounced This allows the email stats to be updated and attached to the campaign on the lead record as opposed to simply aggregated in the VR Email reports

9. Unit Name Marketing via Salesforce Send email blasts Online Advertising Include URL directing leads to online form Online form collects data and tracks in Salesforce Create an automated email notification which s immediately sent back to end user Create a assignment rule that delegates a task & email notification to a coworker to contact lead within minutes