1. Thank You! Photo by Ville Tanskanen www.futuresgroup.com

2. Social Franchising Improving Access to Primary Health Services among the Poor A type of business model whereby a manufacturer or marketer of a product or service (the franchiser) grants exclusive rights to local independent entrepreneurs (franchisees) to conduct business in a prescribed manner in a certain place over a specified period

3. Fundamentals of Social Franchising Model Business approach for SUSTAINABILITY Each stakeholder must benefit Market research fundamental to future growth of the network Three tiered approach with a mix of full and fractional franchising Networks are not sustainable with only family planning services – the basket needs to be broadened Define target market Pricing based on ‘most frequent value’ Linkages with existing government schemes

4. Branding beyond just the logos Look for business model innovation Offering one-stop shop Franchisor role  Capacity building and training  Development of vendors and procurement at competitive prices  Regulating quality assurance systems  Marketing of the network Fundamentals of Social Franchising Model Photo by Suneeta Sharma

5. Hub and Spoke Model of Franchise Network in India L0 L1 L2 L3 L2 L3 L0: Franchiser hospital (2) L1: Fully franchised units (70) L3: Partially franchised units (700) L4: Community level committees (10,500) ***Covering 70 districts

6. Network Performance (August 2007 – Jan 2009) Current network of 1369 facilities Deliveries – 9738 ANC – 38640 IUDs – 1900 Sterilization – 534 CYPs generated  Condoms – 14365  Pills - 17260 Photo by Gary Graves