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Published byHoratio Everett Marshall Modified over 9 years ago
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By A-Team Steven Chen Chris Hoffman Rebecca Serna David Younessi
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Look up contacts Find gigs Sell products Expand your business network Grow your business Recruit top employees Get ideas from business minds Gain free publicity in one easy to use technology.
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It is a business-oriented social networking site. Large database of professionals Launched in 2003 More than 85 million users worldwide
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To be the leading site for online business networking While also providing productivity tools used by professionals
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Strengths Unique identity Strong brand image Professional membership Weakness Paid subscription expensive Opportunities Overseas markets Mobile markets Language capacities Threats SNS providers PNS providers
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PPeople who use LinkedIn include: PProfessionals JJob seekers JJob recruiters CCollege graduates BBusinessmen
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40% of top Fortune 100 companies use LinkedIn for corporate recruiting solutions Some companies that use LinkedIn for example include: Kraft (Consumer Products) Lockheed Martin (aerospace) EMC (technology) Intuit (Software) Allstate (insurance) ConAgra (Food & Beverage)
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Provides individuals a professionally social network Have access to more than 30+ million professional profiles and expanding Electronically network with others who share valuable knowledge & connections to future employers Professionally search for jobs, post resumes, & search companies More corporate recruiters are searching LinkedIn seeking candidates through references and recommendations People can “link” together, therefore sharing valuable knowledge quickly and efficiently
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LinkedIn Answers??? – A service that provides professional business-related advice It is free and allows ten questions per month More than 9+ million users can quickly and efficiently obtain industry specific answers to their business questions Thus Individuals & Professionals build upon their professional reputation and expertise Questions and answers are tied to professional and knowledgeable profiles By sharing valuable knowledge, experts receive expertise credentials which becomes part of their profile As a result, LinkedIn informs other users that the individual is an expert on that topic Consequently building a greater social capital in the business world
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