1. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions International Fund for Cultural Diversity Abidjan, Côte d'Ivoire 9 June 2012 UNESCO

2. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions The International Fund for Cultural Diversity (IFCD) Purpose: support projects that foster the emergence of a dynamic cultural sector in developing countries Pilot Phase: June 2009 – June 2012 Beneficiaries: governments, NGOs, INGOs Applications Received: over 300 per year Projects Approved: 48 projects from 36 countries (2.8 USD) 26 projects from 17 African countries receiving IFCD funding: Benin, Burkina Faso, Cameroon, Chad, Congo, Côte d'Ivoire, Kenya, Madagascar, Malawi, Mali, Mozambique, Namibia, Niger, Senegal, South Africa, Togo and Zimbabwe

3. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Programme/Project Proposals Cultural policies Cultural industries Max. USD 100,000

4. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Preparatory Assistance Requests Public authorities only Enables programme/project elaboration Max. USD 10,000

5. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions How to apply? Download the application form at: http://www.unesco.org/new/ en/culture/themes/cultural- diversity/diversity-of- cultural-expressions/how- to-apply/ http://www.unesco.org/new/ en/culture/themes/cultural- diversity/diversity-of- cultural-expressions/how- to-apply/ Consult your National Commission for UNESCO for deadlines and guidance

6. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Guide to the IFCD Application Download the IFCD Application Guide at: http://www.unesco.org/new/ en/culture/themes/cultural- diversity/cultural- expressions/international- fund/ http://www.unesco.org/new/ en/culture/themes/cultural- diversity/cultural- expressions/international- fund/

7. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Application Process Step 1: Submission at national level Step 2: Pre-selection at national level Step 3: Technical examination Step 4: Evaluation Step 5: Funding approval Step 6: Launch newly-funded projects Deadline: determined by National Commission Except for international NGOs (INGOs), all applications must be sent to the National Commission for UNESCO of the country in which the proposed project is to be carried out. Deadline: 30 June National Commission for UNESCO carries out a first review, and pre-selects at most 2 applications by governmental bodies and 2 by NGOs for submission to the Convention Secretariat. July – mid-August The Convention Secretariat performs a technical examination to ensure that applications are complete and admissible. Mid-August - September Admissible applications are evaluated by an international panel of experts representing UNESCO’s six regions. December The Convention’s Intergovernmental Committee makes the final funding decisions during its annual meeting. March Convention Secretariat prepares newly approved project contracts, processes their payments and monitors their implementation throughout funding cycle.

8. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions National Commissions play a crucial role… …by ensuring that projects: meet the country’s needs and priorities are relevant and feasible have been subject to consultation among stakeholders

9. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions IFCD-funded Programmes / Projects

10. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Examples of funded activities Cultural policy Enacting national cultural policy reform and market regulations Establishing inter-ministerial and cross- sector committees and working groups to develop integrated cultural policies Formulating strategic, multi-stakeholder action plans to implement cultural policies Cultural industry Inventorying, mapping and measuring the economic contribution of cultural industries Capacity-building and professional development of artists and cultural entrepreneurs Creating new cultural industry business models

11. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Developing new business models for the music industry (Benin) Beneficiary: NGO IFCD Funding: USD 20,000 World Rhythm Productions has established agreements with 100 music distribution points in Cotonou, ensuring Beninese artists can sell and be remunerated for their music locally Agreements allow local distributors to buy music productions at lower wholesale prices Profits are reinvested back into artists’ associations and other music stakeholders Key: Resolve coordination failure between music producers and distributors to optimize profits for both parties, consolidating the music industry and boosting cultural entrepreneurship

12. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Training Congolese artists in ICTs (Congo) Beneficiary: Party IFCD Funding: USD 50,000 New facilities built in Congo’s famous Poto- Poto Arts School where artists are provided for the first time with opportunities to experiment with new technologies This is leading to the creation of new forms of cultural expressions and it is enabling students to discover new channels to distribute their works Key: Economic and social development can not happen without investment in education

13. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Developing the cultural potential of Yopougon ( Côte d'Ivoire ) Beneficiary: Party IFCD Funding: USD 29,892 The Yopougon Town Hall is developing an action plan to strengthen the cultural development potential of the community by inventorying and analyzing cultural organizations, spaces and equipment available for the production and distribution of cultural expressions This is allowing the Town Hall to identify relevant priorities, challenges and opportunities for future cultural policies Key: effective cultural policies stem from evidence-based governance

14. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions Unlocking funding to support cultural industries (South Africa) Beneficiary: Party IFCD Funding: USD 59,935 Business and Arts South Africa (BASA), a joint initiative between the Department of Arts and Culture and the private sector, is identifying ways to improve national arts funding by empowering artists and businesses with information Tool kits are designed to help artists communicate with businesses and raise funds, while businesses are regularly briefed about the strength and operations of the arts sector Key: Public-private partnerships can be essential in overcoming communication and information barriers, helping to unlock funding and support

15. 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions For further information, please consult: www.unesco.org/culture/en/diversity/convention ifcd.convention2005@unesco.org