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TELEGRAAF VROUW ONLINE. AMSTERDAM, 21.07.09
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TELEGRAAF WEBSITE. In addition to pages in the newspaper and its own magazine, Telegraaf VROUW also provides advertisers with an online platform Telegraaf VROUW attracts 816,000 unique visitors a month, making it the largest women’s site in the Netherlands* Telegraaf Vrouw generates 3.1 million pageviews a month* VROUW NEWSLETTER. The Telegraaf Vrouw newsletter presents the latest news, true stories and background articles for and about women. It covers a range of diverse topics such as glamour, psychology and relationships, fashion and beauty and good food and healthy living. Each edition features a special competition exclusively for newsletter subscribers. *Source: STIR May 2009 Telegraaf VROUW online
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Online visitors profile 36%: aged 35-49 31%: aged 20-34 38%: higher vocational education (HBO) or university education 49%: intermediate vocational education (MBO) 27%: social class B1 21%: social class B2 Source: STIR May 2009
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Online advertising opportunities on VROUW Besides display advertising, numerous tailor-made solutions for campaigns are also possible. Promotions are given a prominent position on the website and can be supported with editorial attention.
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Display advertising Advertorials Text links Promotional packages Sponsorships Tailor-made solutions Types of advertising
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Banner positions Large banner 468*60 Leaderboard 728*90 Medium rectangle 300*250 Display advertising
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Your commercial message will be approached in an editorial fashion and will be placed among the editorial articles on the VROUW homepage* Duration: 1 week Price: € 2,500 Advertorial * The advertorial will be placed subject to the approval of the editorial staff
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Fixed position in the Goodiebar on each page Duration: 1 month Price: € 2,000 Text links
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Telegraaf VROUW online is a perfect advertising platform for promotions Promotions are given a prominent position on the website and can be supported by editorial attention. Three packages have been compiled especially for VROUW. Small Medium Large
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Small fixed position in the Goodiebar on each page (1) landing page (3) 1 editorial article (2)* duration of listing in Goodiebar: 1 week price: € 4,500 A duration of one week does not apply to editorial articles. The articles are placed subject to the approval of the editorial staff.
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Medium fixed position in the Goodiebar on each page (1) 2 different advertisements landing page (3) 3 editorial articles (2)* duration: 2 weeks price: € 6,500 A duration of 2 weeks does not apply to editorial articles. The articles are placed subject to the approval of the editorial staff.
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Large fixed position in the Goodiebar on each page (1) landing page (3) once in ‘Talk of the Town’ (4) 3 editorial articles (2)* duration: 1 month price: € 10,000 A duration of 1 month does not apply to editorial articles. The articles are placed subject to the approval of the editorial staff.
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It is also possible to sponsor part of the VROUW website, for example all the sections relating to a certain topic. Sponsorships are always tailor-made solutions and are determined in consultation. Example of sponsorship: Sponsoring the weekly menu: a new section within VROUW that is sponsored by an advertiser Sponsorships or tailor-made solutions
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Thank you for your attention!
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