2. Develop Leaders Improve Team Performance Resolve Conflict Guide Career Exploration Select Better Employees Strengthen Communication

3. Introductions

4. What is Creativity? Why do we Care? A Multilevel Matter: The Individual, The Team, The Organization A Call to Action Conclusion Overview

5. Disclaimer: Psychometrics Canada Ltd. claims no ownership or rights over pictures sourced as examples.

6. Creativity “Creativity is not the finding of a thing, but the making something out of it after it is found.” James Russell Lowell James Russell Lowell What it is Not An ‘off the wall’ way of thinking An outcome or product Just a new way of doing things Unprovoked or irrelevant re-invention of the wheel What it is Ideas, problem solutions, or insights Process rather than outcome Relevant problem solving in a non-traditional way Ways to improve existing methods or respond to real problems

7. Creativity: A Working Definition The deliberate, voluntary, or required undertaking of behaviours to generate new ideas, processes, products or services in response to open or closed problems (Unsworth & Clegg, 2010) Flexibility Lots of ideas Originality The “newness: of the Ideas Persistence The ongoing effort to come up with new ideas

8. Why is Creativity Important? Creativity is the key to survival, adaptation and prosperity within an organization ProfitWell-being Competitive Advantage Dealing with change Market share Conflict Resolution Variety

9. Creative Engagement arises from: Individual Factors Team Factors Organizational Climate considerations

10. Creative disposition and ambition Arousal: moderate Knowledge and Skill base ‘Knowledge Motivation’ The Person

11. Knowledge motivation of members Diversity Psychological Safety Social motivation (pro self vs pro social) The Team The MusketeerThe Competitor The Free Rider

12. Creativity amongst Individuals and Teams: A matter of Climate Unsworth & Clegg, 2010: Regardless of individual traits or states, creative engagement comes down to single judgement: The Organization Expectancy Effort vs Effect Instrumentality Positive vs negative outcomes

13. What’s in it for me? Should I? Do I have to? Do I have what I need? Will I be heard? Organizational Factors that Influence Judgement of Worth

14. Keep them Engaged Give them what they need Make it clear Diversity Matters Promote the musketeer way Promote psychological safety How to Make it Worth it: Creating for the Creative

15. www.psychometrics.com http://www.psychometrics.com/en-us/resources/white-papers.htm Subscribe for our monthly publication Psychometrics Direct Click here Click here References Hennessey, B., & Amabile, T. M. (1988). The Conditions of Creativity. The Nature of Creativity. New York: Cambridge University Syndicate Press. 11-42. DeDreu, C.K., Nijstad, B.A., & Baas, M. (2011). Creativity in individuals and groups: Basic principles with practical implications. Social Psychology and Organizations. New York: Routledge. 297-324. Ford, C. (1996). A theory of individual creative action in multiple social domains. The Academy of Management Review, 21 (4), 1112-1142. Unsworth, K.L., & Clegg, C.W. (2010). Why do employees undertake creative actions? Journal of Occupational and Organizational Psychology, 83(1), 77-99 For more information…

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