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Published byChristian Hensley Modified over 9 years ago
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Welcome Go SOLAR Outreach Committee Meeting September 12, 2012
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Target Audience for Public Relations Campaign October – February 2013 Residents and businesses owners Share Go SOLAR information at all their city community events, board advisory meetings, chambers of commerce, etc. Visit Partner Resources for all marketing materials
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Target Audience for Trainings and Workshops City Name: _______________City PIO Name: ________________ Training ProgramTarget AudienceExisting city distribution lists or resources On-line Permitting Training – Building Officials Building Officials Zoning Officials Plan Reviewers Inspectors On-line Permitting Training - Solar Contractors and Customers Solar Contractors General Contractors Electrical Contractors Solar Rights Workshop HOA’s of Single Family Residential Communities Small Businesses (No High Rise/Multi-Family) Solar Financing WorkshopSingle Family Residential Small Business October – December Please submit your information!
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Coordination Work collaboratively with partners to use the marketing materials we develop to reach target audiences. Examples of how partners will do their part: Include information and articles into their e-newsletters Email blasts Hang posters in each partner city Go SOLAR Outreach will coordinate venue with each partner city or group of partner cities to establish the educational event/ workshop location(s).
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Cities Interested in Planning Events - Zones North Zone Deerfield Beach, Coconut Creek, Pompano Beach, Hillsboro Beach, Unincorporated Broward County Central Zone Fort Lauderdale, Lauderdale-by-the-Sea, North Lauderdale, Oakland Park, Tamarac, Sunrise South Zone Dania Beach, Davie, Hallandale Beach, Miramar
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Locations – Cities that Offered Their Facilities North Zone Coconut Creek, Deerfield Beach Central Zone Fort Lauderdale, Sunrise South Zone Miramar, Davie
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Meeting Dates Suggested Dates for Partner Cities Community Events October – February 2013
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Marketing Materials Displays / Exhibits Bus Signage / Advertising Radio public service announcements Promo items Specific flyers for HOA, Standardized Permitting, Financing, and Interconnection. PowerPoint presentations
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Marketing Materials Electronic newspaper banners Fact sheets Social media Web hot buttons / web banners / plasma displays Press releases and articles Email blasts with Go SOLAR information Go SOLAR e-newsletter (recognition of partners)
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Go SOLAR Website
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In-kind from the Cities Please provide the hours you spend on Go SOLAR to your city’s Point of Contact.
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SolarFest 2013 We need your help. Join the SolarFest Planning Committee.
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New Business Questions?
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Contact Us Web - www.broward.org/gogreen/gosolar email - gosolar@broward.org Facebook - @BrowardCountyEnvironment Twitter - @BrowardEnv You Tube - @BrowardEnvironment
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