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T RAVEL Drew Bregel, Marianne Goldin Thomas Kooi Joel Shapiro Joe Woo
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Problem & Solution Previous Team’s Design Major Design Evolution Online Study Summary P RESENTATION O UTLINE
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P ROBLEM Point APoint B
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P ROBLEM Point APoint B Seems simple…
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P ROBLEM Point APoint B Seems simple… …but it’s not
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R EAL W ORLD …
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Goal
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Make it easy to plan a trip that is… ConvenientCost EffectiveEnvironmentally Friendly S OLUTION
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P REVIOUS T EAM ’ S D ESIGN Checking bus schedule to see when you'll be home Easy Task Planning a bike and bus trip from Bellevue to Ballard Medium Task Tagging a trip to indicate a detour route Hard Task
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S KETCHES /V IDEO P ROTOTYPE Adjusted 2 nd task Determine a bike route that considers community recommendations and issues (hills, traffic) Individual Sketches Combined Result Wifes, Bikes, and Fighting Terrorism
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C OMBINED S KETCH Task 2: Get a community recommended bike route that considers issues such a hills
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I NTERACTIVE P ROTOTYPE Completely Redo the Home Page Structure by Card Sorting Present New Future Past Default Settings Trips Paper PrototypeCard Sorting Professor’s Suggestion
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Present New Future Past Default Settings Trips Interactive Prototype Home Screen
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I NTERACTIVE P ROTOTYPE Paper PrototypeInteractive Prototype Added max bike travel preference
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I NTERACTIVE P ROTOTYPE Paper PrototypeInteractive Prototype You can now tag any trip you are viewing
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I NTERACTIVE P ROTOTYPE State of previous team Simulates our three representative tasks There is no actual database behind it Cannot explore the application beyond the scope of the task Implementation HTML/Javascript Photoshop
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M AJOR D ESIGN C HANGES Fix only what is broken Only fixed level 3 and 4 HE violations
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M AJOR D ESIGN C HANGES – WHY ? Did not want to reinvent the wheel:
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M AJOR HE V IOLATIONS No Title Bar (Severity – 3):
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M AJOR HE V IOLATIONS No way to save trips (Severity – 4):
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M AJOR HE V IOLATIONS User selections are not obvious (Severity – 4):
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M AJOR HE V IOLATIONS No sense of direction (Severity – 4):
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Method TasksResults Design Changes O NLINE S TUDY O UTLINE
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M ETHOD FOR S TUDY - S TRUCTURE Pre-Study Participants Study Demographic Questions Three main tasks Follow-up Questions Debriefing
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M ETHOD FOR S TUDY - P ARTICIPANTS How did we recruit? Facebook/E-mail/Chat/In-Person
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M ETHOD FOR S TUDY - D EMOGRAPHICS Occupation Public transport usage Length of use Type of use Variation of use
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M ETHOD FOR S TUDY - T ASKS Checking bus schedule to see when you'll be home Easy Task Planning a bike and bus trip from Bellevue to Ballard Medium Task Tagging a trip to indicate a detour route Hard Task
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M ETHOD FOR S TUDY - T ASKS Demo
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R ESULTS - O VERVIEW 31 Respondents 23 Completed Qualitative & Quantitative
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R ESULTS - D EMOGRAPHICS
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80% used the same routes most of the time
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R ESULTS – T ASKS
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R ESULTS – U SER ACCEPTANCE
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R ESULTS - Q UALITATIVE Complaints about prototype limitation Complaints about unimplemented functionality Did not understand tagging Wanted to be able to minimize screens Did not understand what to do
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D ESIGN C HANGES More robust and ubiquitous help/tutorial section More contextual information Make the common case faster
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D ESIGN C HANGES - HELP
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D ESIGN C HANGES - C ONTEXT Combine
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UI I MPROVEMENTS – COMMON CASE
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Problem & Solution Previous Team’s Design Major Design Evolution Online Study Summary S UMMARY
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Q UESTIONS ?
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