1. Panelists: Building Business Networks Chelsi Barfield IBERIABANK Jessica Hayes L’Auberge Lake Charles Lindsey Janies Lindsey Janies Photography Kristy Armand, Moderator Healthy Image Marketing

2. www.artsusa.org/information_services/arts_and_business_partnerships View Full Report at:

3. We Need To:  Increase Public Value of the Arts  Show a Return on Investment (ROI) for Businesses  Maintain Interest & Engagement  Communicate Benefits of Arts Support  Make a Better Argument & Develop Our Message

4. Total Arts Giving Median Contribution to the Arts by Small Businesses

5. Total Arts Giving Percent of Total Business Contributions to the Arts by Company Size

6. Total Arts Giving Priority of Supporting the Arts

7. Total Arts Giving Made In-Kind or Non-Cash Contributions

8. Total Arts Giving Geographic Allocation of Business Contributions to the Arts LOCAL 96% NATIONAL 4% INTL >1%

9. Total Arts Giving Foundation Giving Company-Sponsored Foundation Separate legal entities Giving usually reflects company interests Can be private foundations or public charities Generally rely on regular contributions Corporate Giving Programs Includes sponsorships, grants, in-kind gifts, and employee matching gifts Not separate legal entities Do not have an endowment Often used to support programs that do not fall in foundation guidelines $2 Billion = $1.5 Billion to 55 arts institutes

10. Reasons for Support Businesses were asked why they support the arts. 54% 49% 47% The arts improve quality of life The arts help create a vibrant society Arts orgs offer beneficial education initiatives 47% The arts improve academic performance

11. Reasons for Support Businesses were asked why they support the arts. 43% Arts orgs have outreach programs for the disadvantaged 40% The arts provide entertainment & create conversation about important issues Business has an existing relationship with an arts org. 33% 27% The arts are an economic engine The arts help meet corporate objectives 13%

12. Reasons for Support Top reasons why businesses would consider increasing support 69% 64% 59% Arts org was active in providing arts education programs & outreach to disadvantaged Business could also support other social causes by giving to the arts The arts showed a proven need for the contribution 59% A direct impact on a company’s bottom line can be shown

13. Reasons for Support 66% Was your company ever asked to contribute to the arts? No 29% Yes

14. Reasons for Support Where arts support comes from