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Chapter 6
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In the chapter intro, What tough lesson did Barbara Walsh learn when interviewing convicted murderer William R. Horton Jr.? Why is this lesson important for anyone conducting interviews?
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Reporters need details, details, details ▪ The key to a good news story is having the details How do you get the details for a story? ▪ Ask police ▪ Observation ▪ Talk to witnesses In order to get details you need to have good questions. ▪ Think beyond the surface elements and get creative
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This can help get more info from a source Public officials/Celebrities ▪ Used to speaking to media often expected to talk Private individuals ▪ May need a more sensitive approach in order to open up ▪ Even if you identify yourself as a member of media
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Listening is very important when interviewing Unless your memory is impeccable ▪ It’s best to use a notepad or recorder Good listening skills will help when ▪ Writing quotes ▪ Showing interest in subject
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Cons of tape recorders Mechanical failure Too much reliance on tapes Can inhibit source Can’t pick up observations ▪ A smile, nervous tic, mannerisms, etc
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Pros of tape recorders Help with exact wording of quotes Preserve details of controversial topic Tape recording etiquette Ask 1-2 questions prior to asking about recorder Place recorder to the side (not in plain site)
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Things to help improve listening skills Focus on the “Hear” and now Practice conversational listening Practice critical listening Be quite Be responsive Listen with your eyes ▪ Review more on Page 112
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Some tips to help you take good notes Be prepared Concentrate Use key words Develop a shorthand Request repetition Double check ▪ More on page 114
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Consider your mission ▪ The purpose for the interview Evaluate the information ▪ For accuracy, fairness, newsworthiness, etc Look for facts, good quotes, substantiation ▪ Answers to the 5 W’s
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Identify your focus Research the background Identify your goals Plan your questions Request the interview Dress appropriately Arrive on time
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Types of questions Open ended ▪ Used to get details and quotes Closed ended ▪ Used to get brief specific answers Keep questions brief Use simple, one question sentences
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The dumb factor ▪ Ask questions even if you might know the answer ▪ You can get the answer in source’s words ▪ Being thorough isn’t being dumb Use Icebreakers Plan your first question Put questions in non-threatening order Ask basic & follow up questions ▪ More on page 119-121
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Be aware of potential graphics when reporting Gather items for graphics dept. ▪ Maps, brochures, written material, etc Locations Chronology of events Statistics Highlights
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Advantages Gives source time to think about responses Saves you from taking notes Disadvantages Prevents ▪ Spontaneity ▪ Good follow up questions ▪ Observing sources non-verbals
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Limit the number of questions Try not to go past 5 Clarify your purpose Verify the source’s full name and title Limit your follow up e-mail messages Attribute to e-mail
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A concept to help frame questions for a variety of stories ▪ Features, profiles, programs issues G-Goals ▪ Motivation for accomplishments/programs O-Obstacles ▪ Challenges person/program faced A-Achievements ▪ How were goals reached L-Logistics ▪ Steps to get to this point (background)
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Guidelines for telephone interviews Identification Icebreakers Length of questions Clarification Specifics Chronology
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Source says this is “Off the record” ▪ What do you do? Source says “Don’t use my name” ▪ What do you do? The source starts to cry during interview ▪ What do you do? Source end the interview before you’re done ▪ What do you do? Source gives you false information during interview ▪ What do you do?
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