1. Washington Health Benefit Exchange Outreach Technical Advisory Committee May 15, 2015

2. 2 Outreach Technical Advisory Committee Membership Eric EarlingPremera Carrie GloverWithin Reach Matthew McColmOffice of Raul Martinez Farmers Insurance Robin HillearyModa Health Sally MildrenCoordinated Care Courtney NormandPlanned Parenthood Votes Northwest Patricia GepertWash. Association of Community and Migrant Health Centers Brittany JonesCowlitz Indian Tribal Health Clinic Jaelen PaceVolunteers of America Suzanne PakCornerstone Medical Services Dr. James PoloMary Bridge Children’s Healthcare Mary WoodHealth Care Authority Michael McKee-International Community Health Services

3. TAC Facilitators 3 Kristi Stickland Kristi.Stickland@wahbexchange.org Kristi.Stickland@wahbexchange.org Bethany Frey Bethany.Frey@wahbexchange.org Bethany.Frey@wahbexchange.org

4. Agenda 4 Welcome and HBE Updates Corporate Website Redesign Special Enrollment Social Media Consumer Stories Questions

5. Washington Health Benefit Exchange HBE Updates Bethany Frey

6. HBE Updates  Medicaid Plan Selection- May 11 th  Premium Aggregation Notice Consumer Dashboards-May 11 th FAQs posted at www.wahbexchange.org/paymentswww.wahbexchange.org/payments MPS@hca.wa.gov

7. HBE Updates ▪ Washington Healthplanfinder Business ▪ 93 groups enrolled ▪ Covers 482 lives ▪ Spring Trainings for Registered Brokers ▪ More detailed info about the Business Marketplace ▪ Presented by Small Business/Broker Representatives ▪ More info: https://wahbexchange.org/partners/agents-and- brokers/ https://wahbexchange.org/partners/agents-and- brokers/ ▪ Planning an Employer Focused event in June ▪ Large Launch in October for 2016 ▪ Expansion to 1-100 employees ▪ Employer mandate ▪ Additional statewide carrier?

8. Navigator Program ▪ Lead Org and HBE discussions happening now! ▪ Long-term (Open Enrollment 3 forward)  Role of Lead Org structure  Overall network structure and partners  QHPs – Medicaid Enrollment expectations ▪ Stakeholder Forums (coming soon)  Input  Ideas  Feedback  Written or one-on-one meetings ▪

9. Washington Health Benefit Exchange Corporate Website Redesign Caitlin Kuiper

10. Corporate Website Redesign 10 ▪ Goals: ▪ Streamline design and presentation of consumer information ▪ Make website more visually appealing and intuitive for user ▪ Priorities: ▪ Customer Resources section: Application Quick Tips/FAQs, Outages & Maintenance ▪ ADA compliance ▪ Spanish-version site ▪ Enhanced site search ▪ Usability testing ▪ Timeline: ▪ May: Finalize vendor ▪ June 1: Begin project ▪ August/September: Launch website

11. Special Enrollment Campaign ▪ Timeline: ▪ May: Birth/adoption ▪ June: Graduation ▪ July: Weddings ▪ Media outreach ▪ Social Media ▪ Digital outreach 11

12. LGBTQA Outreach ▪ Table at Pride Fest in Seattle- June 28 th ▪ Partnership with Gay City and PHSKC ▪ Enrollment event on July 11 th in Seattle ▪ More info TBD ▪ Partnerships for new testimonial videos and social media content ▪ Gay City ▪ We Are 1 ▪ Entre Hermanos ▪ Earned Media-enrollment stories 12

13. Washington Health Benefit Exchange Special Enrollment Social Media Caitlin Kuiper

14. Washington Health Benefit Exchange Consumer Stories Nelly Kinsella

15. Questions 15