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Tourism Education Strategies for Hawaii – New Directions for the 21 st Century Dr. George K. Ikeda Dr. Russell K. Uyeno
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Hawaii’s Tourism Industry Tourism Arrivals –2004: 6,988,000 –2005: 7,344,000 Tourism Economy –25% of state economy –Hotel occupancy: 84.2% –Revenue per room: US$ 134.00 Tourism Human Resources –22% of all Hawaii jobs –Unemployment rate: 2.8%
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Tourism Education Challenges Integrated education and training network for tourism industry Standards and certification Relevant curriculum Globalization and technology Attracting qualified students for the tourism industry
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TIM Program and Curriculum General Education courses (humanities, social sciences, language, etc.) Basic business and TIM courses (accounting, business law, computer) TIM Core (management, marketing, human resources, etc.) TIM Emphasis (hospitality, tourism/transportation) TIM Internships (800 hours)
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TIM External Relationships TIM Program Cooperation with industry, government, community: Advisory Board Hawaii Tourism Authority ECO-TIM Cooperation with UH system: Consortium Certificate in Sustainable Tourism Service to industry: Professional Programs Applied Research Relationships with Asia- Pacific: Okinawa- Hawaii M.S. in Singapore Hue Univ.
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Areas of Collaboration Regular Courses: - English courses for international students - Internships
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Areas of Collaboration Professional Training: - Executive Development Institute for Tourism (EDIT) - Customized training
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Areas of Collaboration Videoconferencing and e-distance learning
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Areas of Collaboration Joint research: - Health and wellness tourism - Sustainable tourism - Tourism markets in Asia - Pacific Islands tourism development
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アロハ、マハロ!
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