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200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 200 300 400 500 100 Start Here Hard Harder than You think No Way Man! T/F
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About how much of American businesses are owned by women?
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One third
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The Internet has given more power to this group of individuals
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consumers
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use this type of communications to reach a large number of different customers
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bulk distribution
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one of the main ingredients in insuring repeat business from a customer
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high level of customer satisfaction
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the collections of information about a customer’s age, home location, and spending habits
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demographics
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Why do hotels take surveys when their customers check out
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to plan forecasts
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This usually happens to a regular registration when the customer does not arrive by 6:00 p.m
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the room is made available for walk- in customers
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This is usually given to a customer when they make a reservations with a credit card
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conformation number
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Because the hospitality business is customer-driven, what big advantage does the customer have
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the ability to negotiate price
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large cities like having convention centers
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they generate jobs they help the economy they generate local taxes
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a great cyber market that allows customers to bid on hotel and airplane reservations
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PriceLine.com
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Large cities often use tax dollars to develop convention centers that help the economy
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TRUE
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Four in ten online consumers prefer e-mail over paper mail for business correspondence.
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TRUE
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Providing satisfying customer experiences for hotel and restaurant guests begins with the housekeeping department.
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FALSE
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Selling a hospitality facility involves more than renting rooms or tables
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TRUE
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The hospitality sales department realizes the direct relationship between customer satisfaction and repeat business.
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TRUE
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Customers expect convenience and consistency from the hospitality industry.
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TRUE
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A stayover customer has a guaranteed reservations
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FALSE
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Hotels often use a data base to keep customer profiles which help in determining marketing strategies.
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TRUE
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A business forecast is a record of the number of customers a business had in the past few years.
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FALSE
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I would be considered an infomediarie if I was checking out of a hotel today.
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FALSE
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All hotel employees should be concerned with the appearance of the hotel and hotel sales.
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TRUE
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Many hotels will hold a room until 6:00 p.m. without a credit card.
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TRUE
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The Democratic Party is considered a big “money maker” for hotels when they have a convention.
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TRUE
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Fringe benefits such as health and dental insurance help keep employees loyal to their employers.
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TRUE
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