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Thom Dammrich State of the Recreational Boating Industry & Miami International Boat Show Update IBEX Industry Breakfast September 15, 2015.

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Presentation on theme: "Thom Dammrich State of the Recreational Boating Industry & Miami International Boat Show Update IBEX Industry Breakfast September 15, 2015."— Presentation transcript:

1 Thom Dammrich State of the Recreational Boating Industry & Miami International Boat Show Update IBEX Industry Breakfast September 15, 2015

2 2 TOTAL RETAIL SPENDING Source: NMMA

3 3 POWERBOAT, PWC, AND SAILBOAT RETAIL SALES source: NMMA, SSI, SailAmerica, MIC

4 4 BELLWETHER RETAIL SALES source: Info-Link

5 5 WHOLESALE FORECASTS ITR Economic Boat Building Production Forecast Source: ITR Economics

6 6 2014 UNIT SALES GROWTH SINCE RECESSION source: SSI

7 7 BOUNCEBACK source: SSI

8 Celebrating 75 Years: A Legendary Site, an Iconic Event Revitalized

9 Why Miami? Big business for our industry & the economy

10 Economic Activity $600 million annual economic impact $300 million in annual sales Connects 500+ international buyers Supports 6,500 full time jobs

11 Why the Move? New Show. New Location. New Experience.

12 Miami Marine Stadium Park & Basin If you could create the ideal site for a boat show… THIS. IS. IT.

13 Miami Marine Stadium Park & Basin

14 Will the show actually happen in 2016?

15

16 Marine Stadium Park Renovation Timeline

17 What are plans for accommodations, food, beverage & entertainment?

18 Accommodations More than 30 hotel partners 10,000 contracted rooms – 200% more rooms available than 2015 www.miamiboatshow.com/accommodations

19 Food, Beverage & Entertainment Elevating our food & beverage experience

20 On-Water Features, New Attractions

21 How will people get to the show?

22 Parking & Transportation Plans Getting to and from the show has never been easier

23 Shuttle Map Download and print at MiamiBoatShow.comMiamiBoatShow.com

24 Park & Ride Connect to Free Water Taxi and Shuttle Bus Service American Airlines Arena: $20.00 (1,000 spaces) AAA Valet: $35.00 (300 spaces) Miami Dade College: $20.00 (2,260 spaces) Marlins Park*: $ 5.00 (5,000 spaces) *Shuttle Bus only All above on show days only

25 Exhibitor Parking Reserved Parking off of Arthur Lamb Road

26 How to Order Exhibitor & Guest Parking Must book in advance www.MiamiBoatShow.com/exhibitor-parking

27 How will NMMA generate awareness about the move?

28 New Show. New Brand. New Marketing.

29 Bringing the Brand Alive New logos New website launching Oct. 1 New ads/creative

30 How can YOU help spread the word?

31 New Exhibitor Marketing Toolbox Promotional materials Customized signatures, logos, web banners Statistics, infographics, dining cheat sheet & more! MiamiBoatShow.co m/promotional

32 Now 100% More Miami! See you February 11-15, 2016!


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